In recent years, fine cut tobacco had been recording strong double-digit growth in both volume and value terms thanks to its favourable pricing, with the UK’s challenging economic environment persuading cigarette smokers to switch to this category. Reacting to this trend, the UK government has committed to closing the tax and price gap between the two products to avoid consumers trading down to RYO and MYO and not actually giving up smoking.
The cigars category is expected to continue experiencing volume declines, as its consumer base shrinks, with the main consumers being older demographics, and younger smokers (of legal smoking age) generally being disinterested in the category. Furthermore, consumers are expected to leave the category or limit their use of cigars, due to the rising health awareness of the negative implications of smoking, as shown by the Euromonitor Voice of the Consumer: Nicotine Survey, fielded January to February 2022, with 80% indicating improving health as a reason to reduce or stop the use of tobacco products in the future.
With trading down being the overreaching trend across the different tobacco companies, players active in the categories will increasingly focus their efforts on competitively-priced options, regardless of the category, to protect their sales share and gain the trust of value-focused consumers. To that extent, Gallaher, the leading player in fine cut tobacco, launched Benson & Hedges Blue Rolling Tobacco in May 2022, with the company’s lowest RRP, GBP13.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Cigars, Cigarillos and Smoking Tobacco industry in United Kingdom with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cigars, Cigarillos and Smoking Tobacco industry in United Kingdom, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Cigars, Cigarillos and Smoking Tobacco
This report originates from Passport, our Cigars, Cigarillos and Smoking Tobacco research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!