Euromonitor International
- Item successfully added to cart!
  
  Your cart is empty
  
  View Cart Check Out

Country Report

Dog Food in

Dog Food in Canada

May 2020

US$990

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Growth continues, as owners spoil their dogs with treats and premium food

Dog food continued to see strong retail current value and volume growth in 2020. Many Canadian households consider their dogs as members of the family.

The changing face of retail distribution

E-commerce is changing the competitive environment in dog food, as this channel saw significant growth over the review period. Key online pet specialist retailers such as Petsmart.

The increasing development of products especially for small dogs

Small breeds of dogs are becoming increasingly popular in Canada, with the population of small dogs growing at a much faster rate than the populations of medium and large dogs. Smaller dogs are easier to look after and require less living space, which suits retired people downsizing their homes.

COMPETITIVE LANDSCAPE

Nestlé and Mars continue to lead, but are challenged by smaller brands

Nestlé Purina PetCare Co and Mars Canada remained the leading players in dog food in value terms in 2019, with their well-known brands, a presence in both wet and dry dog food and widespread distribution through both mass and specialist retailers. Nestlé continues to focus on the Purina family (Purina Dog Chow, Purina ONE, Purina Beneful, Purina Alpo, Purina Pro Plan and Purina Beggin’), with key products in mid-priced and premium dog food, whilst Mars’s strength continues to lie in Iams, Eukanuba, Pedigree and Cesar, again with leading products within mid-priced and premium dog food.

Canadian manufacturers are finding increasing favour amongst dog owners

US dog food brands still account for the majority of sales. However, Canadian manufacturers’ increasing focus on natural and organic product offerings continues to increase their sales of dog food.

Smaller local companies perform well

Local player Petcurean Pet Foods maintained its double-digit value growth in 2019, and saw the highest percentage sales increase within dog food in this year. This was partly due to the launch of new products towards the end of the review period, including an extension of its Go! Solutions line, with seven new specialist wet dog food products, including Go! Sensitivities and Go! Skin + Coat Care.

Files are delivered directly into your account within a few minutes of purchase.

Samples

Dog Food Market Sample Report Dog Food Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples: FAQs about samples

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Dog Food industry in Canada with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Dog Food industry in Canada, our research will save you time and money while empowering you to make informed, profitable decisions.

The Dog Food in Canada market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Dog Food in Canada?
What are the major brands in Canada?
How fast are consumers trading up to prepared dog food?
How have pet specialists fared in recent years?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Pet Care market research database.

Want to find out more about this report?

Request more information

Dog Food in Canada - Category analysis

HEADLINES

PROSPECTS

Growth continues, as owners spoil their dogs with treats and premium food

The changing face of retail distribution

The increasing development of products especially for small dogs

COMPETITIVE LANDSCAPE

Nestlé and Mars continue to lead, but are challenged by smaller brands

Canadian manufacturers are finding increasing favour amongst dog owners

Smaller local companies perform well

CATEGORY INDICATORS

Table 1 Dog Owning Households: % Analysis 2015-2020
Table 2 Dog Population 2015-2020
Table 3 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2015-2020

CATEGORY DATA

Summary 1 Dog Food by Price Band 2020
Table 4 Sales of Dog Food by Category: Volume 2015-2020
Table 5 Sales of Dog Food by Category: Value 2015-2020
Table 6 Sales of Dog Food by Category: % Volume Growth 2015-2020
Table 7 Sales of Dog Food by Category: % Value Growth 2015-2020
Table 8 Sales of Dry Dog Food by Life-Cycle: % Value 2015-2020
Table 9 Sales of Wet Dog Food by Life-Cycle: % Value 2015-2020
Table 10 NBO Company Shares of Dog Food: % Value 2015-2019
Table 11 LBN Brand Shares of Dog Food: % Value 2016-2019
Table 12 LBN Brand Shares of Dog Treats: % Value 2016-2019
Table 13 Distribution of Dog Food by Format: % Value 2015-2020
Table 14 Forecast Sales of Dog Food by Category: Volume 2020-2025
Table 15 Forecast Sales of Dog Food by Category: Value 2020-2025
Table 16 Forecast Sales of Dog Food by Category: % Volume Growth 2020-2025
Table 17 Forecast Sales of Dog Food by Category: % Value Growth 2020-2025

Pet Care in Canada - Industry Overview

EXECUTIVE SUMMARY

Humanisation and premiumisation continue to characterise pet care

Premium pet food performs well due to owners’ concern for their pets’ health

Natural, organic and Canadian brands gain popularity

E-commerce takes significant share but pet specialist retailers continue to lead

Growth forecast thanks to product innovation, premiumisation and pet humanisation

MARKET INDICATORS

Table 18 Pet Populations 2015-2020

MARKET DATA

Table 19 Sales of Pet Food by Category: Volume 2015-2020
Table 20 Sales of Pet Care by Category: Value 2015-2020
Table 21 Sales of Pet Food by Category: % Volume Growth 2015-2020
Table 22 Sales of Pet Care by Category: % Value Growth 2015-2020
Table 23 NBO Company Shares of Pet Food: % Value 2015-2019
Table 24 LBN Brand Shares of Pet Food: % Value 2016-2019
Table 25 NBO Company Shares of Dog and Cat Food: % Value 2015-2019
Table 26 LBN Brand Shares of Dog and Cat Food: % Value 2016-2019
Table 27 Penetration of Private Label in Pet Care by Category: % Value 2015-2020
Table 28 Distribution of Pet Care by Format: % Value 2015-2020
Table 29 Distribution of Pet Care by Format and Category: % Value 2020
Table 30 Distribution of Dog and Cat Food by Format: % Value 2015-2020
Table 31 Distribution of Dog and Cat Food by Format and Category: % Value 2020
Table 32 Forecast Sales of Pet Food by Category: Volume 2020-2025
Table 33 Forecast Sales of Pet Care by Category: Value 2020-2025
Table 34 Forecast Sales of Pet Food by Category: % Volume Growth 2020-2025
Table 35 Forecast Sales of Pet Care by Category: % Value Growth 2020-2025

Megatrends

Country Report

Dog Food in Canada

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Growth continues, as owners spoil their dogs with treats and premium food

The changing face of retail distribution

The increasing development of products especially for small dogs

COMPETITIVE LANDSCAPE

Nestlé and Mars continue to lead, but are challenged by smaller brands

Canadian manufacturers are finding increasing favour amongst dog owners

Smaller local companies perform well

Samples

Overview

Why buy this report?

Samples: FAQs about samples

Want to find out more about this report?

Table of Contents

Dog Food in Canada - Category analysis

HEADLINES

PROSPECTS

Growth continues, as owners spoil their dogs with treats and premium food

The changing face of retail distribution

The increasing development of products especially for small dogs

COMPETITIVE LANDSCAPE

Nestlé and Mars continue to lead, but are challenged by smaller brands

Canadian manufacturers are finding increasing favour amongst dog owners

Smaller local companies perform well

CATEGORY INDICATORS

CATEGORY DATA

Pet Care in Canada - Industry Overview

EXECUTIVE SUMMARY

Humanisation and premiumisation continue to characterise pet care

Premium pet food performs well due to owners’ concern for their pets’ health

Natural, organic and Canadian brands gain popularity

E-commerce takes significant share but pet specialist retailers continue to lead

Growth forecast thanks to product innovation, premiumisation and pet humanisation

MARKET INDICATORS

MARKET DATA

CORONAVIRUS (COVID-19)

DEFINITIONS

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

Complete Catalogue

Country Reports

Recently Viewed

Complete Catalogue

Country Reports