Dog Food in Australia

May 2022
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Overview:

Understand the latest market trends and future growth opportunities for the Dog Food industry in Australia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Dog Food industry in Australia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Dog Food in Australia report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Dog Food in Australia?
  • Which are the leading brands in Dog Food in Australia?
  • How are products distributed in Dog Food in Australia?
  • How is the rise of e-commerce impacting the retail environment and consumer engagement?
  • How are fashions and values in human food echoed in food for pets?
  • How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
  • Where is future growth expected to be most dynamic?

Dog Food in Australia - Category analysis

KEY DATA FINDINGS

2022 DEVELOPMENTS

Pet parents look for functional dog treats with human-grade ingredients
Customisation and tailored nutrition continue to evolve and grow
Shift to focus on alternative proteins due to rising concerns regarding climate change

PROSPECTS AND OPPORTUNITIES

Food options in different formats and textures expected to witness strong growth
Meal kit services for dogs changing the category landscape
Personalised meal solutions set to pave the way for future growth

CATEGORY INDICATORS

Table 1 Dog Owning Households: % Analysis 2017-2022 Table 2 Dog Population 2017-2022 Table 3 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2017-2022

CATEGORY DATA

Summary 1 Dog Food by Price Band 2022 Table 4 Sales of Dog Food by Category: Volume 2017-2022 Table 5 Sales of Dog Food by Category: Value 2017-2022 Table 6 Sales of Dog Food by Category: % Volume Growth 2017-2022 Table 7 Sales of Dog Food by Category: % Value Growth 2017-2022 Table 8 Sales of Dry Dog Food by Life-Cycle: % Value 2017-2022 Table 9 Sales of Wet Dog Food by Life-Cycle: % Value 2017-2022 Table 10 NBO Company Shares of Dog Food: % Value 2017-2021 Table 11 LBN Brand Shares of Dog Food: % Value 2018-2021 Table 12 LBN Brand Shares of Dog Treats and Mixers: % Value 2018-2021 Table 13 Distribution of Dog Food by Format: % Value 2017-2022 Table 14 Forecast Sales of Dog Food by Category: Volume 2022-2027 Table 15 Forecast Sales of Dog Food by Category: Value 2022-2027 Table 16 Forecast Sales of Dog Food by Category: % Volume Growth 2022-2027 Table 17 Forecast Sales of Dog Food by Category: % Value Growth 2022-2027

Pet Care in Australia - Industry Overview

EXECUTIVE SUMMARY

Pet care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for pet care?

MARKET INDICATORS

Table 18 Pet Populations 2017-2022

MARKET DATA

Table 19 Sales of Pet Food by Category: Volume 2017-2022 Table 20 Sales of Pet Care by Category: Value 2017-2022 Table 21 Sales of Pet Food by Category: % Volume Growth 2017-2022 Table 22 Sales of Pet Care by Category: % Value Growth 2017-2022 Table 23 NBO Company Shares of Pet Food: % Value 2017-2021 Table 24 LBN Brand Shares of Pet Food: % Value 2018-2021 Table 25 NBO Company Shares of Dog and Cat Food: % Value 2017-2021 Table 26 LBN Brand Shares of Dog and Cat Food: % Value 2018-2021 Table 27 Penetration of Private Label in Pet Care by Category: % Value 2017-2022 Table 28 Distribution of Pet Care by Format: % Value 2017-2022 Table 29 Distribution of Pet Care by Format and Category: % Value 2022 Table 30 Distribution of Dog and Cat Food by Format: % Value 2017-2022 Table 31 Distribution of Dog and Cat Food by Format and Category: % Value 2022 Table 32 Forecast Sales of Pet Food by Category: Volume 2022-2027 Table 33 Forecast Sales of Pet Care by Category: Value 2022-2027 Table 34 Forecast Sales of Pet Food by Category: % Volume Growth 2022-2027 Table 35 Forecast Sales of Pet Care by Category: % Value Growth 2022-2027

DISCLAIMER

SOURCES

Summary 2 Research Sources
The following categories and subcategories are included:

Dog Food

  • Dog Treats and Mixers
    • Economy Dry Dog Food
    • Mid-Priced Dry Dog Food
      • Premium Therapeutic Dry Dog Food
      • Premium Non-Therapeutic Dry Dog Food
    • Economy Wet Dog Food
    • Mid-Priced Wet Dog Food
      • Premium Therapeutic Wet Dog Food
      • Premium Non-Therapeutic Wet Dog Food

Dog Food

This is the aggregation of wet and dry dog food.

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  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Dog Food research and analysis database.

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