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Country Report

Dog Food in

Dog Food in the United Arab Emirates

Jun 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Dog treats do well as owners want to spoil their animals

Dog treats are becoming increasingly popular as owners want to spoil their animals and offer them more than just dog food. Long working hours outside the home mean that when owners arrive back home, they want to compensate for their long absence by giving their dogs extra special treatment.

Small dogs become increasingly popular, boosting interest in small dog-specific items

Small dogs are becoming increasingly popular in 2019 thanks to the fact that many shopping centres, parks and restaurants now allow small dogs onto the premises. As most people in the United Arab Emirates live in apartments or villas with limited outside space, small dogs are a convenient option.

Premium dog food continues to do well despite introduction of VAT

Premium dog food continues to do well in 2019 despite the introduction of a 5% VAT rate into the United Arab Emirates in 2018. The increase in prices that started in 2018 has not had any effect on demand in 2019 as pet owners continue to buy the best quality dog food for their pets.

COMPETITIVE LANDSCAPE

Mars Inc continues to dominate the landscape, with Royal Canin and Pedigree popular amongst expatriates

Mars Inc continued to take the top spot in GBO terms in 2018 thanks to its famous Royal Canin, Pedigree. Rodeo and Cesar brands.

Smaller players see share gains thanks to organic and natural products

Smaller GBOs such as Schell & Kampeter Inc and Arden Grange International Ltd did well in 2018, albeit growing from smaller value sales bases than Mars Inc. Both the Taste of the Wild (Schell & Kampeter) and Arden Grange brands grew their value shares by offering products that tap into the consumer desire to buy good-quality dog food that also contains a health and wellness aspect.

Butch wet dog food leaves the United Arab Emirates

Butch Pet Foods Ltd exited the United Arab Emirates in 2018 leading to further category consolidation. Butch Pet Foods Ltd had two brands in the country (Butch and Wag), both of which were available both online and in offline stores.

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Samples

Dog Food Market Sample Report Dog Food Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Dog Food industry in United Arab Emirates with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Dog Food industry in United Arab Emirates, our research will save you time and money while empowering you to make informed, profitable decisions.

The Dog Food in United Arab Emirates market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Dog Food in United Arab Emirates?
What are the major brands in United Arab Emirates?
How fast are consumers trading up to prepared dog food?
How have pet specialists fared in recent years?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Pet Care market research database.

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Dog Food in the United Arab Emirates - Category analysis

HEADLINES

PROSPECTS

Dog treats do well as owners want to spoil their animals

Small dogs become increasingly popular, boosting interest in small dog-specific items

Premium dog food continues to do well despite introduction of VAT

COMPETITIVE LANDSCAPE

Mars Inc continues to dominate the landscape, with Royal Canin and Pedigree popular amongst expatriates

Smaller players see share gains thanks to organic and natural products

Butch wet dog food leaves the United Arab Emirates

CATEGORY INDICATORS

Table 1 Dog Owning Households: % Analysis 2014-2019
Table 2 Dog Population 2014-2019
Table 3 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2014-2019

CATEGORY DATA

Summary 1 Dog Food by Price Band
Table 4 Sales of Dog Food by Category: Volume 2014-2019
Table 5 Sales of Dog Food by Category: Value 2014-2019
Table 6 Sales of Dog Food by Category: % Volume Growth 2014-2019
Table 7 Sales of Dog Food by Category: % Value Growth 2014-2019
Table 8 Sales of Dry Dog Food by Life-Cycle: % Value 2014-2018
Table 9 Sales of Wet Dog Food by Life-Cycle: % Value 2014-2018
Table 10 NBO Company Shares of Dog Food: % Value 2014-2018
Table 11 LBN Brand Shares of Dog Food: % Value 2015-2018
Table 12 LBN Brand Shares of Dog Treats: % Value 2015-2018
Table 13 Distribution of Dog Food by Format: % Value 2014-2019
Table 14 Forecast Sales of Dog Food by Category: Volume 2019-2024
Table 15 Forecast Sales of Dog Food by Category: Value 2019-2024
Table 16 Forecast Sales of Dog Food by Category: % Volume Growth 2019-2024
Table 17 Forecast Sales of Dog Food by Category: % Value Growth 2019-2024

Pet Care in the United Arab Emirates - Industry Overview

EXECUTIVE SUMMARY

Introduction of VAT fails to dampen sales, whilst new pet protection law also boosts demand for pet care products

United Arab Emirates becomes even more pet friendly

International players, Mars and Nestlé, continue to dominate despite emergence of niche players

Hypermarkets still leads, but pet shops and internet retailers gain share as consumers want the best for their pets

New launches and increased premiumisation set to keep sales buoyant

MARKET INDICATORS

Table 18 Pet Populations 2014-2019

MARKET DATA

Table 19 Sales of Pet Food by Category: Volume 2014-2019
Table 20 Sales of Pet Care by Category: Value 2014-2019
Table 21 Sales of Pet Food by Category: % Volume Growth 2014-2019
Table 22 Sales of Pet Care by Category: % Value Growth 2014-2019
Table 23 NBO Company Shares of Pet Food: % Value 2014-2018
Table 24 LBN Brand Shares of Pet Food: % Value 2015-2018
Table 25 NBO Company Shares of Dog and Cat Food: % Value 2014-2018
Table 26 LBN Brand Shares of Dog and Cat Food: % Value 2015-2018
Table 27 Penetration of Private Label in Pet Care by Category: % Value 2014-2019
Table 28 Distribution of Pet Care by Format: % Value 2014-2019
Table 29 Distribution of Pet Care by Format and Category: % Value 2019
Table 30 Distribution of Dog and Cat Food by Format: % Value 2014-2019
Table 31 Distribution of Dog and Cat Food by Format and Category: % Value 2019
Table 32 Forecast Sales of Pet Food by Category: Volume 2019-2024
Table 33 Forecast Sales of Pet Care by Category: Value 2019-2024
Table 34 Forecast Sales of Pet Food by Category: % Volume Growth 2019-2024
Table 35 Forecast Sales of Pet Care by Category: % Value Growth 2019-2024

Megatrends

Country Report

Dog Food in the United Arab Emirates

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Executive Summary

New Report Guarantee

PROSPECTS

Dog treats do well as owners want to spoil their animals

Small dogs become increasingly popular, boosting interest in small dog-specific items

Premium dog food continues to do well despite introduction of VAT

COMPETITIVE LANDSCAPE

Mars Inc continues to dominate the landscape, with Royal Canin and Pedigree popular amongst expatriates

Smaller players see share gains thanks to organic and natural products

Butch wet dog food leaves the United Arab Emirates

Samples

Overview

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Samples: FAQs about samples

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Table of Contents

Dog Food in the United Arab Emirates - Category analysis

HEADLINES

PROSPECTS

Dog treats do well as owners want to spoil their animals

Small dogs become increasingly popular, boosting interest in small dog-specific items

Premium dog food continues to do well despite introduction of VAT

COMPETITIVE LANDSCAPE

Mars Inc continues to dominate the landscape, with Royal Canin and Pedigree popular amongst expatriates

Smaller players see share gains thanks to organic and natural products

Butch wet dog food leaves the United Arab Emirates

CATEGORY INDICATORS

CATEGORY DATA

Pet Care in the United Arab Emirates - Industry Overview

EXECUTIVE SUMMARY

Introduction of VAT fails to dampen sales, whilst new pet protection law also boosts demand for pet care products

United Arab Emirates becomes even more pet friendly

International players, Mars and Nestlé, continue to dominate despite emergence of niche players

Hypermarkets still leads, but pet shops and internet retailers gain share as consumers want the best for their pets

New launches and increased premiumisation set to keep sales buoyant

MARKET INDICATORS

MARKET DATA

DEFINITIONS

SOURCES

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