Dog Food in Greece

May 2023
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USD 1,195
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Overview:

Understand the latest market trends and future growth opportunities for the Dog Food industry in Greece with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Dog Food industry in Greece, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Dog Food in Greece report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Dog Food in Greece?
  • Which are the leading brands in Dog Food in Greece?
  • How are products distributed in Dog Food in Greece?
  • How is the rise of e-commerce impacting the retail environment and consumer engagement?
  • How are fashions and values in human food echoed in food for pets?
  • How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
  • Where is future growth expected to be most dynamic?
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Dog Food in Greece - Category analysis

KEY DATA FINDINGS

Price rises drive owners to rather buy economy dog food at the end of the review period
Premium and functional dog food’s popularity increasing in 2023, but food across price ranges are being launched to retain customers
Owners prioritise premium dog food over treats and accessories in 2023
Humanisation trend set to continue while dogs likely to remain popular pets during the forecast period
Demand for wet dog food set to decline as price pressure continues
Non-prepared dog food set to gain in popularity over the forecast period
Table 1 Dog Owning Households: % Analysis 2018-2023
Table 2 Dog Population 2018-2023
Table 3 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2018-2023
Summary 1 Dog Food by Price Band 2023
Table 4 Sales of Dog Food by Category: Volume 2018-2023
Table 5 Sales of Dog Food by Category: Value 2018-2023
Table 6 Sales of Dog Food by Category: % Volume Growth 2018-2023
Table 7 Sales of Dog Food by Category: % Value Growth 2018-2023
Table 8 Sales of Dry Dog Food by Life-Cycle: % Value 2018-2023
Table 9 Sales of Wet Dog Food by Life-Cycle: % Value 2018-2023
Table 10 NBO Company Shares of Dog Food: % Value 2018-2022
Table 11 LBN Brand Shares of Dog Food: % Value 2019-2022
Table 12 LBN Brand Shares of Dog Treats and Mixers: % Value 2019-2022
Table 13 Distribution of Dog Food by Format: % Value 2018-2023
Table 14 Forecast Sales of Dog Food by Category: Volume 2023-2028
Table 15 Forecast Sales of Dog Food by Category: Value 2023-2028
Table 16 Forecast Sales of Dog Food by Category: % Volume Growth 2023-2028
Table 17 Forecast Sales of Dog Food by Category: % Value Growth 2023-2028

Pet Care in Greece - Industry Overview

Pet care in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for pet care?
Table 18 Pet Populations 2018-2023
Table 19 Sales of Pet Food by Category: Volume 2018-2023
Table 20 Sales of Pet Care by Category: Value 2018-2023
Table 21 Sales of Pet Food by Category: % Volume Growth 2018-2023
Table 22 Sales of Pet Care by Category: % Value Growth 2018-2023
Table 23 NBO Company Shares of Pet Food: % Value 2018-2022
Table 24 LBN Brand Shares of Pet Food: % Value 2019-2022
Table 25 NBO Company Shares of Dog and Cat Food: % Value 2018-2022
Table 26 LBN Brand Shares of Dog and Cat Food: % Value 2019-2022
Table 27 Penetration of Private Label in Pet Care by Category: % Value 2018-2023
Table 28 Distribution of Pet Care by Format: % Value 2018-2023
Table 29 Distribution of Pet Care by Format and Category: % Value 2023
Table 30 Distribution of Dog and Cat Food by Format: % Value 2018-2023
Table 31 Distribution of Dog and Cat Food by Format and Category: % Value 2023
Table 32 Forecast Sales of Pet Food by Category: Volume 2023-2028
Table 33 Forecast Sales of Pet Care by Category: Value 2023-2028
Table 34 Forecast Sales of Pet Food by Category: % Volume Growth 2023-2028
Table 35 Forecast Sales of Pet Care by Category: % Value Growth 2023-2028

DISCLAIMER

Summary 2 Research Sources
The following categories and subcategories are included:

Dog Food

  • Dog Treats and Mixers
    • Economy Dry Dog Food
    • Mid-Priced Dry Dog Food
      • Premium Therapeutic Dry Dog Food
      • Premium Non-Therapeutic Dry Dog Food
    • Economy Wet Dog Food
    • Mid-Priced Wet Dog Food
      • Premium Therapeutic Wet Dog Food
      • Premium Non-Therapeutic Wet Dog Food

Dog Food

This is the aggregation of wet and dry dog food.

See All of Our Definitions
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This report originates from Passport, our Dog Food research and analysis database.

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