Wet dog food is expected to be the main driver of dog food sales over the forecast period as Slovak pet owners continue viewing it as a more natural and nourishing source of food for their dogs. Wet food will be further supported by a slowly rising interest in Biologically Appropriate Raw Food (BARF) thanks to an improving product assortment in retail stores.
Whilst there will be a switch to more economy and mid-priced brand in 2022, premium dog food is set to enjoy the best performance over the second half of the forecast period after the short-term economic pressures are relieved. In fact, as the pet humanisation trend in the country reaches new heights, a growing number of Slovak dog owners will seek to purchase super-premium dog food, looking for a similar quality to that of human packaged food.
Small local players and artisanal brands are set to gain importance in dog food over the forecast period thanks to the increasing preference of Slovak consumers to purchase domestic produce and to spoil their dogs with top quality food. Local artisanal players started developing strongly during the pandemic, but it takes time for raise awareness.
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Understand the latest market trends and future growth opportunities for the Dog Food industry in Slovakia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Dog Food
This report originates from Passport, our Dog Food research and analysis database.
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