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Dog Food in India
23 pages, May 2018
US$990Added to Cart
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Executive Summary
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PROSPECTS
Increasing dog adoption boosts dog food
People in India became more attached to dogs for various reasons including companionship. This is particularly visible in cities where pet dogs are more common and where many dog lovers adopt stray dogs and puppies as their first pet companion or already own a pedigree dog but want to adopt one more.
Dog owners prefer to bulk buy and save
With hectic lifestyles, people preferred to buy in large quantities to possibly gain discounts and limit store visits. Dog owners are greatly influenced by veterinarians who suggest feeding their dogs certain types and brands of dog food because Indian consumers tend to lack knowledge about the dog diet and are sceptical about feeding just any kind of dog food.
Dry dog food remains the favourite type in India
Dog owners are affected by many factors when purchasing dog food such as storage, buying in bulk vs buying small packs, shelf life, lifecycle needs, different diets to name a few. Dry dog food emerged as a clear solution, since it can be stored in a dry place at room temperature, lasts longer than wet dog food and can be bought in bulk unlike wet dog food which tends to come in smaller packs in India.
COMPETITIVE LANDSCAPE
Mars International India Pvt Ltd maintains lead
Mars International’s Pedigree brand is the best known among dog owners and has great brand loyalty despite many brands being available in India. The company built credibility in India by promotional activities, creating awareness of their products and advertising.
Premium dog food sales slow while dog treats sales rises
Premium dog food retail value sales grew in 2017 albeit much slower than 2016, mainly due to the underperformance of Royal Canin India Pvt Ltd which accounted for around three quarters of all premium dog food value sales. Royal Canin pet food is produced in France and imported into India, but due to a shortfall in raw materials during late 2016 and early 2017, there was a gap between supply and demand all over the world for its products during 2017.
Growth invites international players to India
Nestlé announced it would launch packaged dog food in India. Starting with premium packaged dog food the company entered India with a new entity Purina Petcare India Pvt Ltd which will operate as a subsidiary of Nestlé SA.
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Overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
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Delivery: Files are delivered directly into your account within a few minutes of purchase.
Overview
Discover the latest market trends and uncover sources of future market growth for the Dog Food industry in India with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Dog Food industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.
The Dog Food in India market research report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
- What is the market size of Dog Food in India?
- What are the major brands in India?
- How fast are consumers trading up to prepared dog food?
- How have pet specialists fared in recent years?
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This industry report originates from Passport, our Pet Care market research database.
Want to find out more about this report?
Request more informationTable of Contents
Dog Food in India - Category analysis
HEADLINES
PROSPECTS
Increasing dog adoption boosts dog food
Dog owners prefer to bulk buy and save
Dry dog food remains the favourite type in India
COMPETITIVE LANDSCAPE
Mars International India Pvt Ltd maintains lead
Premium dog food sales slow while dog treats sales rises
Growth invites international players to India
CATEGORY INDICATORS
Table 1 Dog Owning Households: % Analysis 2013-2018Table 2 Dog Population 2013-2018
Table 3 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2013-2018
CATEGORY DATA
Summary 1 Dog Food by Price Band 2018Table 4 Sales of Dog Food by Category: Volume 2013-2018
Table 5 Sales of Dog Food by Category: Value 2013-2018
Table 6 Sales of Dog Food by Category: % Volume Growth 2013-2018
Table 7 Sales of Dog Food by Category: % Value Growth 2013-2018
Table 8 Sales of Premium Dog Food by Category: Value 2013-2018
Table 9 Sales of Premium Dog Food by Category: % Value Growth 2013-2018
Table 10 Sales of Dry Dog Food by Life-Cycle: % Value 2013-2018
Table 11 Sales of Wet Dog Food by Life-Cycle: % Value 2013-2018
Table 12 NBO Company Shares of Dog Food: % Value 2013-2017
Table 13 LBN Brand Shares of Dog Food: % Value 2014-2017
Table 14 LBN Brand Shares of Dog Treats: % Value 2014-2017
Table 15 Forecast Sales of Dog Food by Category: Volume 2018-2023
Table 16 Forecast Sales of Dog Food by Category: Value 2018-2023
Table 17 Forecast Sales of Dog Food by Category: % Volume Growth 2018-2023
Table 18 Forecast Sales of Dog Food by Category: % Value Growth 2018-2023
Pet Care in India - Industry Overview
EXECUTIVE SUMMARY
Consumers’ affection for pets boosts pet care
International companies maintain strong command over pet care in India in 2018
Premium pet food declines due to Royal Canin’s logistical problems in 2017
Pet shops are ideal for buying pet care products
The future looks bright for pet care
MARKET INDICATORS
Table 19 Pet Populations 2013-2018MARKET DATA
Table 20 Sales of Pet Food by Category: Volume 2013-2018Table 21 Sales of Pet Care by Category: Value 2013-2018
Table 22 Sales of Pet Food by Category: % Volume Growth 2013-2018
Table 23 Sales of Pet Care by Category: % Value Growth 2013-2018
Table 24 NBO Company Shares of Pet Food: % Value 2013-2017
Table 25 LBN Brand Shares of Pet Food: % Value 2014-2017
Table 26 NBO Company Shares of Dog and Cat Food: % Value 2013-2017
Table 27 LBN Brand Shares of Dog and Cat Food: % Value 2014-2017
Table 28 Penetration of Private Label in Pet Care by Category: % Value 2013-2017
Table 29 Distribution of Pet Care by Format: % Value 2013-2018
Table 30 Distribution of Pet Care by Format and Category: % Value 2018
Table 31 Distribution of Dog and Cat Food by Format: % Value 2013-2018
Table 32 Distribution of Dog and Cat Food by Format and Category: % Value 2018
Table 33 Forecast Sales of Pet Food by Category: Volume 2018-2023
Table 34 Forecast Sales of Pet Care by Category: Value 2018-2023
Table 35 Forecast Sales of Pet Food by Category: % Volume Growth 2018-2023
Table 36 Forecast Sales of Pet Care by Category: % Value Growth 2018-2023
DEFINITIONS
SOURCES
Summary 2 Research SourcesWhy buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
Request more informationComplete Catalogue
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