There is a significant increase in the offer of treats, as evidenced by the fact that dog treats and mixers is the best performing category in 2022. Several brands have entered the category recently and expanded their product portfolios with new formats and flavours.
Stronger competition is observed in wet food as new brands enter the category. For example, in 2021, the brands Beneful, NatDog and Purina One launched products in this category.
As noted, health and wellness trends are influencing new product developments and consumers’ purchasing decisions. Over the forecast period, it is expected that new product developments are likely to focus on this area for pets.
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Understand the latest market trends and future growth opportunities for the Dog Food industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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This is the aggregation of wet and dry dog food.See All of Our Definitions
This report originates from Passport, our Dog Food research and analysis database.
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