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Country Report

Dog Food in

Dog Food in Spain

23 pages, May 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Demand for natural healthy dog food rises

Health and wellness trends started affecting the average consumers’ purchasing decisions for both them and for their pets. Spanish consumers are increasingly informed and concerned about the content and ingredients of what they and their pets eat.

Diet dog food grows to address the obesity problem

The Spanish Association for the Study of Obesity (SEEDO) found that around 30% of Spanish men and 58% of Spanish women were overweight in 2015, figures set to keep on growing according to the WHO. Poor diets and lack of exercise are key factors for this.

Spaniards continue to favour smaller over larger breeds

Convenience, urbanisation and fashion were the main reasons behind the growing popularity of small dog breeds. However, they were not the only factors.

COMPETITIVE LANDSCAPE

Affinity Petcare SA maintains leadership

In 2017 Affinity Petcare SA consolidated its leading position within the Spanish dog food competitive landscape. The company benefited from its wide range of products within dog food, including its most popular ranges Brekkies Excel, Ultima Nature and Affinity Bon Menu.

Private label sees mixed fortunes

Mercadona remained the second player within dog food in 2017, albeit losing slight value share. This loss of ground was the result of a number of factors.

Healthy snacking drives new launches

Main players gamble on product varieties with high added value as a growth strategy. A good example of this trend is Mars España Inc y Cía Food SRC, which reinforced its snacks portfolio under its Pedigree brand.

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Samples

Dog Food Market Sample Report Dog Food Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples: FAQs about samples

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Dog Food industry in Spain with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Dog Food industry in Spain, our research will save you time and money while empowering you to make informed, profitable decisions.

The Dog Food in Spain market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Dog Food in Spain?
What are the major brands in Spain?
How fast are consumers trading up to prepared dog food?
How have pet specialists fared in recent years?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Pet Care market research database.

Megatrends

Country Report

Dog Food in Spain

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Demand for natural healthy dog food rises

Diet dog food grows to address the obesity problem

Spaniards continue to favour smaller over larger breeds

COMPETITIVE LANDSCAPE

Affinity Petcare SA maintains leadership

Private label sees mixed fortunes

Healthy snacking drives new launches

Samples

Overview

Why buy this report?

Samples: FAQs about samples

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Why buy this report?

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Recently Viewed

Megatrends

Country Report

Dog Food in Spain

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Demand for natural healthy dog food rises

Diet dog food grows to address the obesity problem

Spaniards continue to favour smaller over larger breeds

COMPETITIVE LANDSCAPE

Affinity Petcare SA maintains leadership

Private label sees mixed fortunes

Healthy snacking drives new launches

Samples

Overview

Why buy this report?

Samples: FAQs about samples

Want to find out more about this report?

Why buy this report?

Want to find out more about this report?

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