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Country Report

Dog Food in

Dog Food in Malaysia

22 pages, Jun 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Sales hindered by smaller households, apartment pet bans and price hikes

There is a rising trend for smaller living spaces, due to urbanisation and population growth, with a growing number living in small apartments. This trend is impeding dog food growth owing to restrictions on pet ownership in many of the burgeoning number of high-rise properties.

Dog owners seek optimum nutrition, benefiting premium dry dog food

Pet owners are increasingly concerned about the ingredients contained within dog food, due to becoming more aware of the importance of nutrition for their dogs. More owners are focused on ensuring that dogs obtain biologically appropriate and balanced nutrition.

High-quality unpackaged raw dog food poses competition

Premium unpackaged raw dog food is sparking interest amongst owners, posing competition to premium packaged food. Unpackaged raw dog food providers enable owners to choose the exact ingredients and nutritional supplements that will most benefit their dogs.

COMPETITIVE LANDSCAPE

Innovation focuses on functional benefits and natural high-meat recipes

As pet owners are increasingly educated about dog nutrition and are becoming more concerned about the ingredients used within dog food, players are focusing on ingredient innovation. Players are increasingly incorporating health and wellness nutrients, while emphasising their use of natural, fresh and biologically appropriate ingredients.

Internet retailing attracts multinationals but consumers find modern grocery retailers more convenient

International players such as Mars Foods Inc and Royal Canin Malaysia Sdn Bhd are increasingly focused on growing sales via internet retailing. These players are opting to expand to this channel due to pet shops and pet superstores becoming increasingly competitive and offering a vast and expanding range of brands, while hypermarkets and supermarkets impose high listing fees for distribution.

Premium players rely on innovation rather than mainstream distribution and marketing

Economy dog food and mid-priced dog food players tend focus on driving sales by expanding distribution via modern grocery retailers, with these outlets attracting the cost- and convenience-focused consumers who buy their products. In contrast, premium dog food players tend to focus distribution on pet superstores, pet shops and internet retailing.

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Samples

Dog Food Market Sample Report Dog Food Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Dog Food industry in Malaysia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Dog Food industry in Malaysia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Dog Food in Malaysia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Dog Food in Malaysia?
What are the major brands in Malaysia?
How fast are consumers trading up to prepared dog food?
How have pet specialists fared in recent years?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Pet Care market research database.

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Dog Food in Malaysia - Category analysis

HEADLINES

PROSPECTS

Sales hindered by smaller households, apartment pet bans and price hikes

Dog owners seek optimum nutrition, benefiting premium dry dog food

High-quality unpackaged raw dog food poses competition

COMPETITIVE LANDSCAPE

Innovation focuses on functional benefits and natural high-meat recipes

Internet retailing attracts multinationals but consumers find modern grocery retailers more convenient

Premium players rely on innovation rather than mainstream distribution and marketing

CATEGORY INDICATORS

Table 1 Dog Owning Households: % Analysis 2014-2019
Table 2 Dog Population 2014-2019
Table 3 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2014-2019

CATEGORY DATA

Summary 1 Dog Food by Price Band
Table 4 Sales of Dog Food by Category: Volume 2014-2019
Table 5 Sales of Dog Food by Category: Value 2014-2019
Table 6 Sales of Dog Food by Category: % Volume Growth 2014-2019
Table 7 Sales of Dog Food by Category: % Value Growth 2014-2019
Table 8 Sales of Dry Dog Food by Life-Cycle: % Value 2014-2018
Table 9 Sales of Wet Dog Food by Life-Cycle: % Value 2014-2018
Table 10 NBO Company Shares of Dog Food: % Value 2014-2018
Table 11 LBN Brand Shares of Dog Food: % Value 2015-2018
Table 12 LBN Brand Shares of Dog Treats: % Value 2015-2018
Table 13 Distribution of Dog Food by Format: % Value 2014-2019
Table 14 Forecast Sales of Dog Food by Category: Volume 2019-2024
Table 15 Forecast Sales of Dog Food by Category: Value 2019-2024
Table 16 Forecast Sales of Dog Food by Category: % Volume Growth 2019-2024
Table 17 Forecast Sales of Dog Food by Category: % Value Growth 2019-2024

Pet Care in Malaysia - Industry Overview

EXECUTIVE SUMMARY

Smaller living spaces hinder pet ownership

Owners invest in nutrition as they seek to optimise pet lifespan and health

Price hikes encourage some owners to trade down

Hypermarkets attract cost-conscious consumers

Expansion in pet superstores to benefit future growth

MARKET INDICATORS

Table 18 Pet Populations 2014-2019

MARKET DATA

Table 19 Sales of Pet Food by Category: Volume 2014-2019
Table 20 Sales of Pet Care by Category: Value 2014-2019
Table 21 Sales of Pet Food by Category: % Volume Growth 2014-2019
Table 22 Sales of Pet Care by Category: % Value Growth 2014-2019
Table 23 NBO Company Shares of Pet Food: % Value 2014-2018
Table 24 LBN Brand Shares of Pet Food: % Value 2015-2018
Table 25 NBO Company Shares of Dog and Cat Food: % Value 2014-2018
Table 26 LBN Brand Shares of Dog and Cat Food: % Value 2015-2018
Table 27 Penetration of Private Label in Pet Care by Category: % Value 2014-2019
Table 28 Distribution of Pet Care by Format: % Value 2014-2019
Table 29 Distribution of Pet Care by Format and Category: % Value 2019
Table 30 Distribution of Dog and Cat Food by Format: % Value 2014-2019
Table 31 Distribution of Dog and Cat Food by Format and Category: % Value 2019
Table 32 Forecast Sales of Pet Food by Category: Volume 2019-2024
Table 33 Forecast Sales of Pet Care by Category: Value 2019-2024
Table 34 Forecast Sales of Pet Food by Category: % Volume Growth 2019-2024
Table 35 Forecast Sales of Pet Care by Category: % Value Growth 2019-2024

Megatrends

Country Report

Dog Food in Malaysia

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Sales hindered by smaller households, apartment pet bans and price hikes

Dog owners seek optimum nutrition, benefiting premium dry dog food

High-quality unpackaged raw dog food poses competition

COMPETITIVE LANDSCAPE

Innovation focuses on functional benefits and natural high-meat recipes

Internet retailing attracts multinationals but consumers find modern grocery retailers more convenient

Premium players rely on innovation rather than mainstream distribution and marketing

Samples

Overview

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Samples: FAQs about samples

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Table of Contents

Dog Food in Malaysia - Category analysis

HEADLINES

PROSPECTS

Sales hindered by smaller households, apartment pet bans and price hikes

Dog owners seek optimum nutrition, benefiting premium dry dog food

High-quality unpackaged raw dog food poses competition

COMPETITIVE LANDSCAPE

Innovation focuses on functional benefits and natural high-meat recipes

Internet retailing attracts multinationals but consumers find modern grocery retailers more convenient

Premium players rely on innovation rather than mainstream distribution and marketing

CATEGORY INDICATORS

CATEGORY DATA

Pet Care in Malaysia - Industry Overview

EXECUTIVE SUMMARY

Smaller living spaces hinder pet ownership

Owners invest in nutrition as they seek to optimise pet lifespan and health

Price hikes encourage some owners to trade down

Hypermarkets attract cost-conscious consumers

Expansion in pet superstores to benefit future growth

MARKET INDICATORS

MARKET DATA

DEFINITIONS

SOURCES

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