With consumer lifestyles set to become busier over the forecast period as pandemic restrictions and habits are relaxed, demand for fish will drop as more people to return to the workplace and reduce the time spent at home on hobbies like keeping fish. Thus, as pet owners reduce the number of fish kept at home, the rate of growth of the population will decelerate and demand for fish food will continue to fall, especially as price-consciousness is anticipated to linger.
Demand for fish and therefore fish food will continue to fall, especially as price-consciousness remains high. Bird populations will also continue to decline as hygiene issues (such as bird flu, risk of bacteria, and messiness) and dislike of exotic animals (due to them perceived as potentially dangerous) continue to prevent Malaysians from keeping them at home.
Over the forecast period, key players such as Qian Hu Aquarium & Pets and KW Aquatic Supplies are expected to invest more heavily in online advertisements and promotions to raise awareness of its product portfolios amongst consumers. These promotions and advertisements will support e-commerce sales through platforms such as Lazada and Shopee, which have a wide consumer base, helping increase brand visibility.
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Understand the latest market trends and future growth opportunities for the Other Pet Food industry in Malaysia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Other Pet Food
This is the aggregation of bird, fish and small mammal/reptile foods.
See All of Our DefinitionsThis report originates from Passport, our Other Pet Food research and analysis database.
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