Other pet food is expected to continue its downward trajectory in retail volume terms over the forecast period in tandem with the decline in other pet populations, although current retail value sales will see minor growth as a result of the premiumisation trend and higher unit prices. The diminishing popularity of other pets such as fish and reptiles will be exacerbated by the energy and general cost of living crises, since these animals require expensive, energy-consuming aquariums and vivariums that are only affordable for specific income groups.
Although it lost a small amount of share, Vitakraft Schweiz continued to lead other pet food in 2022-23, and it is unlikely to be overtaken during the forecast period. The company remained the leading player in bird and small mammal/reptile food and also ranked highly in fish food.
Supermarkets and pet shops and superstores are set to remain the key distribution channels for other pet food in Switzerland over the forecast period. Supermarkets benefits from relatively wide and expanding ranges, including more affordable private label lines that appeal to local consumers whose budgets have been constrained by the pandemic and subsequent cost of living crisis.
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Understand the latest market trends and future growth opportunities for the Other Pet Food industry in Switzerland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Other Pet Food industry in Switzerland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Other Pet Food
This is the aggregation of bird, fish and small mammal/reptile foods.See All of Our Definitions
This report originates from Passport, our Other Pet Food research and analysis database.
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