Taking into account the state of pet care in Germany towards the end of the review period, appealing to niche consumers, such as owners of small mammals, fish and birds, presents a strategic pathway for pet food players to foster growth. As other pet ownership appears to be slowing, catering for these specialised segments offers numerous advantages that align with changing consumer preferences and emerging trends.
Driven by an increasing awareness among pet owners of the overall wellbeing and quality of life of their animal companions, other pet food is poised to witness a significant trend towards enriched options. These aim to go beyond basic nutrition, providing additional benefits that cater for the specific physiological and behavioural needs of these pets.
While the development of different categories within other pet food appears to be slowing post-pandemic in Germany, it does not mean that the future of this category is fixed. The pet populations of fish, reptiles and small mammals can fluctuate considerably and are more subject to trends among younger consumers, including children.
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Understand the latest market trends and future growth opportunities for the Other Pet Food industry in Germany with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Other Pet Food industry in Germany, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Other Pet Food
This is the aggregation of bird, fish and small mammal/reptile foods.
See All of Our DefinitionsThis report originates from Passport, our Other Pet Food research and analysis database.
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