Trends evident in dog and cat food are also emerging in other pet food, which will continue to positively impact this category over the forecast period. Similar to pet food for cats and dogs, there is likely to be the introduction of more human-grade ingredients incorporating functionality into other pet food.
The small mammal/reptile population and ownership grew considerably during the pandemic, offering companionship for owners and relieving boredom during the lockdown. Compared to dogs and cats, caring for smaller animals requires less time and fewer costs, but their companionship may be just as precious to pet owners.
Online sales of other pet food have skyrocketed in the wake of the pandemic outbreak. Since then, e-commerce has become the most popular format for owners of other pets when purchasing appropriate food as a result of home seclusion and a reluctance to shop in stores for fear of exposure to the virus.
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Understand the latest market trends and future growth opportunities for the Other Pet Food industry in New Zealand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Other Pet Food industry in New Zealand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Other Pet Food
This is the aggregation of bird, fish and small mammal/reptile foods.
See All of Our DefinitionsThis report originates from Passport, our Other Pet Food research and analysis database.
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