As Tunisian lifestyles are becoming busier, demand is expected to rise in almost all categories during the forecast period, which will lead to healthy growth of the processed meat, seafood and alternatives to meat category in the forecast period. A rise in tourism coupled with Tunisians returning to eat in foodservice will boost sales of processed meat and fish at most small-restaurants, cafés and bars.
Over the forecast period, retail volume sales growth will be supported by the expansion of modern grocery retailers such as supermarkets, discounters and hypermarkets. The increasing number of supermarkets and hypermarkets will enable brands to reach a wider consumer base and offer higher priced products.
Due to the current economic crisis, where inflation is high and purchasing power is low, the price of processed seafood and meat products is expected to see further growth. With the price of processed meat expected to rise in Tunisia, companies are likely to focus on this category to take advantage of the strong growth prospects.
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Processed Meat, Seafood and Alternatives to Meat
This is the aggregation of processed meat, processed seafood and meat and seafood substitutes.See All of Our Definitions
This report originates from Passport, our Processed Meat, Seafood and Alternatives to Meat research and analysis database.
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