Over the forecast period, processed meat, seafood and alternatives to meat can be expected to be heavily influenced by the burgeoning focus on health and wellness. The rising demand for high-quality products with sustainability appeal are also set to be a key growth driver.
Increasing numbers of Swiss consumers are expected to be more attentive to animal welfare over the forecast period. In 2022, an initiative against intensive livestock farming was submitted, with a vote anticipated before the end of the review period.
While the concept of “Swissness” is not new, it is likely to occupy a more prominent position in processed meat, seafood and alternatives to meat. Over the forecast period, “Swissness” is predicted to become increasingly influential in the purchasing decisions of consumers.
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Understand the latest market trends and future growth opportunities for the Processed Meat, Seafood and Alternatives to Meat industry in Switzerland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
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Processed Meat, Seafood and Alternatives to Meat
This is the aggregation of processed meat, processed seafood and meat and seafood substitutes.
See All of Our DefinitionsThis report originates from Passport, our Processed Meat, Seafood and Alternatives to Meat research and analysis database.
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