Health and wellness will continue to push the growth of fresh products across the forecast period. Locals are increasingly aware of the negative health aspect of processed foods and are expected to continue trying to include more fresh products into their daily diets, decreasing their consumption of processed foods.
The labelling reform implemented by the Ministry of Health in 2020 is expected to contribute to consumers’ growing interest in health and wellness and is expected to constrain the growth of processed meat in the forecast period. The reform requires products with high fat, sugar or sodium levels to be marked with negative labelling, thus dissuading consumers.
Alternatives to meat continue to gain value share in 2022, with general health trends and environmental concerns about climate change and sustainability incentivising consumers to reduce meat and fish consumption. For the main part, consumers have not moved to a vegetarian or vegan diet, but are consuming less meat or following a flexitarian diet.
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Understand the latest market trends and future growth opportunities for the Processed Meat, Seafood and Alternatives to Meat industry in Israel with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
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Processed Meat, Seafood and Alternatives to Meat
This is the aggregation of processed meat, processed seafood and meat and seafood substitutes.
See All of Our DefinitionsThis report originates from Passport, our Processed Meat, Seafood and Alternatives to Meat research and analysis database.
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