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Country Report

Digestive Remedies in

Digestive Remedies in Nigeria

Nov 2020

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Decline in sales growth of motion sickness medication as people travel less in 2020

Digestive remedies is expected to register slightly higher value growth in 2020 than in 2019, though some of this growth will be driven by price rises and in general consumer purchasing behaviour is expected to remain unchanged in light of COVID-19. Similar to 2019, laxatives are expected to register the highest current value growth.

Local players account for significant value share in digestive remedies

Ranbaxy Laboratories strengthens its leadership of digestive remedies in Nigeria in 2020, as it continues to benefit from strong consumer loyalty to its Antacid brand, Gestid. Ranbaxy accounts for about a quarter of value sales of digestive remedies in Nigeria.

Unhealthy lifestyles and food intake continue to drive category growth

Indigestion and heartburn remedies is the largest product area among digestive remedies, accounting for more than two thirds of value sales and are the cheapest and most widely available products. Value sales are driven by unhealthy eating habits and unhealthy lifestyles.

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Digestive Remedies Market Sample Report Digestive Remedies Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Digestive Remedies industry in Nigeria with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Digestive Remedies industry in Nigeria, our research will save you time and money while empowering you to make informed, profitable decisions.

The Digestive Remedies in Nigeria market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Digestive Remedies in Nigeria?
What are the major brands in Nigeria?
Are there any herbal/traditional home-made digestive remedies, like charcoal, which compete strongly with standard medicinal products?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

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Digestive Remedies in Nigeria - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Decline in sales growth of motion sickness medication as people travel less in 2020

Local players account for significant value share in digestive remedies

Unhealthy lifestyles and food intake continue to drive category growth

RECOVERY AND OPPORTUNITIES

Further stay-at-home order could dampen growth in 2021

High penetration fuels intense competition for distribution

Antacids will innovate over forecast period to stand out from competitors

CATEGORY DATA

Table 1 Sales of Digestive Remedies by Category: Value 2015-2020
Table 2 Sales of Digestive Remedies by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Digestive Remedies: % Value 2016-2020
Table 4 LBN Brand Shares of Digestive Remedies: % Value 2017-2020
Table 5 Forecast Sales of Digestive Remedies by Category: Value 2020-2025
Table 6 Forecast Sales of Digestive Remedies by Category: % Value Growth 2020-2025

Consumer Health in Nigeria - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer health

COVID-19 country impact

Company response

Retailing shift

What next for consumer health?

MARKET INDICATORS

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2015-2020
Table 8 Life Expectancy at Birth 2015-2020

MARKET DATA

Table 9 Sales of Consumer Health by Category: Value 2015-2020
Table 10 Sales of Consumer Health by Category: % Value Growth 2015-2020
Table 11 NBO Company Shares of Consumer Health: % Value 2016-2020
Table 12 LBN Brand Shares of Consumer Health: % Value 2017-2020
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2015-2020
Table 14 Distribution of Consumer Health by Format: % Value 2015-2020
Table 15 Distribution of Consumer Health by Format and Category: % Value 2020
Table 16 Forecast Sales of Consumer Health by Category: Value 2020-2025
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2020-2025

Megatrends

Country Report

Digestive Remedies in Nigeria

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Decline in sales growth of motion sickness medication as people travel less in 2020

Local players account for significant value share in digestive remedies

Unhealthy lifestyles and food intake continue to drive category growth

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Digestive Remedies in Nigeria - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Decline in sales growth of motion sickness medication as people travel less in 2020

Local players account for significant value share in digestive remedies

Unhealthy lifestyles and food intake continue to drive category growth

RECOVERY AND OPPORTUNITIES

Further stay-at-home order could dampen growth in 2021

High penetration fuels intense competition for distribution

Antacids will innovate over forecast period to stand out from competitors

CATEGORY DATA

Consumer Health in Nigeria - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer health

COVID-19 country impact

Company response

Retailing shift

What next for consumer health?

MARKET INDICATORS

MARKET DATA

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

Switches

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

DEFINITIONS

SOURCES

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