Executive Summary

Oct 2019
PROSPECTS
Delivery apps mean more people eating takeaways

Delivery mobile apps like Glovo, Rappi and Uber Eats have become mainstream in Peru’s main cities, increasing the ease with which consumers can order takeaway food to eat at home. In addition, levels of eating out are also increasing.

Government committed to dealing with stomach diseases and disorders

Among the 10 most common illnesses in Peru are diarrhoea, gastritis and gastroenteritis, which are infections and inflammation of the digestive system. This is why it is important that the population learn to adopt habits of prevention such as good hygiene, healthy eating and regular hand washing before dining or cooking as a key way to prevent stomach ailments that lead to health problems linked to the lack of good nutrition.

Seasonal consumption

Festivities such as Christmas and New Year increase the consumption of digestive remedies due to the intake of more fat, alcohol and carbohydrates. In summer, digestive diseases also increase because high temperatures modify the chemical composition of food, and this favours the appearance of harmful microorganisms such as salmonella or E coli.

COMPETITIVE LANDSCAPE
GSK’s Sal de Andrews leads digestive remedies

GSK Consumer Healthcare’s Sal de Andrews antacid product remained the leading brand in digestive remedies in Peru in 2019. The product is available as Sal de Andrews regular with lemon flavour and triple action and it is effective in relieving digestive problems like heartburn as well as headaches.

Laxatives sees the introduction of new natural/herbal products

Players in laxatives are increasingly looking to expand their offer and innovate with natural additives and more herbal alternatives. Some example of this are the companies Merck and Sanofi, with the development of probiotic products.

Tea products with potential as digestive remedies?

Tea companies could reach more consumers by identifying niches, with digestive remedies being a potentially interesting one. Players such as Wawasana and Sunka already have digestive options in their ranges that are sold exclusively in convenience stores and supermarkets.

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Digestive Remedies in Peru

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Overview

Discover the latest market trends and uncover sources of future market growth for the Digestive Remedies industry in Peru with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Digestive Remedies industry in Peru, our research will save you time and money while empowering you to make informed, profitable decisions.

The Digestive Remedies in Peru market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Digestive Remedies in Peru?
  • What are the major brands in Peru?
  • Are there any herbal/traditional home-made digestive remedies, like charcoal, which compete strongly with standard medicinal products?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

Digestive Remedies in Peru - Category analysis

HEADLINES

PROSPECTS

Delivery apps mean more people eating takeaways
Government committed to dealing with stomach diseases and disorders
Seasonal consumption

COMPETITIVE LANDSCAPE

GSK’s Sal de Andrews leads digestive remedies
Laxatives sees the introduction of new natural/herbal products
Tea products with potential as digestive remedies?

CATEGORY DATA

Table 1 Sales of Digestive Remedies by Category: Value 2014-2019
Table 2 Sales of Digestive Remedies by Category: % Value Growth 2014-2019
Table 3 NBO Company Shares of Digestive Remedies: % Value 2015-2019
Table 4 LBN Brand Shares of Digestive Remedies: % Value 2016-2019
Table 5 Forecast Sales of Digestive Remedies by Category: Value 2019-2024
Table 6 Forecast Sales of Digestive Remedies by Category: % Value Growth 2019-2024

Consumer Health in Peru - Industry Overview

EXECUTIVE SUMMARY

Consumer health continues to grow
Possible changes for generic analgesics; fight against illegal trade continues
Opportunities for natural products, with rising obesity levels also offering growth potential
InRetail continues expanding its store network; e-commerce also growing
Continued growth expected on the back of innovation and education

MARKET INDICATORS

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2014-2019
Table 8 Life Expectancy at Birth 2014-2019

MARKET DATA

Table 9 Sales of Consumer Health by Category: Value 2014-2019
Table 10 Sales of Consumer Health by Category: % Value Growth 2014-2019
Table 11 NBO Company Shares of Consumer Health: % Value 2015-2019
Table 12 LBN Brand Shares of Consumer Health: % Value 2016-2019
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2014-2019
Table 14 Distribution of Consumer Health by Format: % Value 2014-2019
Table 15 Distribution of Consumer Health by Format and Category: % Value 2019
Table 16 Forecast Sales of Consumer Health by Category: Value 2019-2024
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2019-2024

APPENDIX

OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches

DEFINITIONS

SOURCES

Summary 1 Research Sources