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Country Report

Digestive Remedies in

Digestive Remedies in South Africa

17 pages, Feb 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Sales driven by lifestyle diseases

Digestive remedies continues to benefit from the self-medication trend in 2018 with consumers increasingly researching their ailments, especially online, and the remedies that are available locally. Urbanisation and sedentary jobs are causing a rise in lifestyle diseases such as stress-related digestive disorders and obesity-related health complications.

Antacids the biggest beneficiary of the self-medication trend

Antacids accounted for nearly two-thirds of the overall value sales of digestive remedies in 2018, while also remaining the most dynamic category. Antacids is seen as an essential product in the first aid kits of middle- to high-income consumers.

Rise in cases of diarrhoea drives demand for remedies

Diarrhoea remedies is another category to report dynamic double-digit current value growth in 2018. Aside from factors such as poor diet and alcohol consumption there has also been reported outbreaks of waterborne diseases which has led to a rise in the number of diarrhoea sufferers.

COMPETITIVE LANDSCAPE

Multinationals lead digestive remedies

Digestive remedies continues to be led by multinationals such as GlaxoSmithKline, Reckitt Benckiser and Bayer in 2018. However, local company Adcock Ingram also holds a significant value share, ranking second behind GlaxoSmithKline thanks to its Citro-Soda brand.

Brands offering value gain traction

The challenging economic situation in South Africa is putting further pressure on the purchasing power of consumers in all income groups and hence they are looking for value for money. Retailers are aware of this situation and in order to get customers through the door are offering aggressive price promotions.

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Digestive Remedies Market Sample Report Digestive Remedies Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Digestive Remedies industry in South Africa with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Digestive Remedies industry in South Africa, our research will save you time and money while empowering you to make informed, profitable decisions.

The Digestive Remedies in South Africa market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Digestive Remedies in South Africa?
What are the major brands in South Africa?
Are there any herbal/traditional home-made digestive remedies, like charcoal, which compete strongly with standard medicinal products?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

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Digestive Remedies in South Africa - Category analysis

HEADLINES

PROSPECTS

Sales driven by lifestyle diseases

Antacids the biggest beneficiary of the self-medication trend

Rise in cases of diarrhoea drives demand for remedies

COMPETITIVE LANDSCAPE

Multinationals lead digestive remedies

Brands offering value gain traction

CATEGORY DATA

Table 1 Sales of Digestive Remedies by Category: Value 2013-2018
Table 2 Sales of Digestive Remedies by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Digestive Remedies: % Value 2014-2018
Table 4 LBN Brand Shares of Digestive Remedies: % Value 2015-2018
Table 5 Forecast Sales of Digestive Remedies by Category: Value 2018-2023
Table 6 Forecast Sales of Digestive Remedies by Category: % Value Growth 2018-2023

Consumer Health in South Africa - Industry Overview

EXECUTIVE SUMMARY

Self-medication and challenging economic climate impact growth

Uncertainty persists surrounding amendments to the Complementary and Alternative Medicines (CAMs) Act

Adcock Ingram maintains its leading position while private label is on the rise

Chemists/pharmacies remains the leading distribution channel

Health and wellness and self-medication trends open up new opportunities for consumer health players

MARKET INDICATORS

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 8 Life Expectancy at Birth 2013-2018

MARKET DATA

Table 9 Sales of Consumer Health by Category: Value 2013-2018
Table 10 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 11 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 12 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2013-2018
Table 14 Distribution of Consumer Health by Format: % Value 2013-2018
Table 15 Distribution of Consumer Health by Format and Category: % Value 2018
Table 16 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

Megatrends

Country Report

Digestive Remedies in South Africa

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Sales driven by lifestyle diseases

Antacids the biggest beneficiary of the self-medication trend

Rise in cases of diarrhoea drives demand for remedies

COMPETITIVE LANDSCAPE

Multinationals lead digestive remedies

Brands offering value gain traction

Samples

Overview

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Samples (FAQs about samples):

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Table of Contents

Digestive Remedies in South Africa - Category analysis

HEADLINES

PROSPECTS

Sales driven by lifestyle diseases

Antacids the biggest beneficiary of the self-medication trend

Rise in cases of diarrhoea drives demand for remedies

COMPETITIVE LANDSCAPE

Multinationals lead digestive remedies

Brands offering value gain traction

CATEGORY DATA

Consumer Health in South Africa - Industry Overview

EXECUTIVE SUMMARY

Self-medication and challenging economic climate impact growth

Uncertainty persists surrounding amendments to the Complementary and Alternative Medicines (CAMs) Act

Adcock Ingram maintains its leading position while private label is on the rise

Chemists/pharmacies remains the leading distribution channel

Health and wellness and self-medication trends open up new opportunities for consumer health players

MARKET INDICATORS

MARKET DATA

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

Switches

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