Whilst sales of digestive remedies bounced back into robust growth between the end of 2021 and in 2022, this momentum will probably not continue over the full forecast period, with growth set to slow down, even if some dynamics and trends will contribute to maintaining positive growth in the category. For instance, dietary factors will play a large part, with many consumers having fallen into poor eating habits and inactivity whilst working from home and being housebound during lockdowns.
As is the case for combination cough, cold and allergy (hay fever) remedies and analgesics, Belgium is not a very favourable market for innovation and Rx-OTC switches, quite the contrary in fact. After the domperidone scandal in antacids (first half of the past decade), where the ingredient was banned due to incidents of cardiac arrhythmias amongst patients who were prescribed the drug for nausea and vomiting, a stronger focus has been placed on medicinal ingredients.
In 2021, the launch of Buscopan Forte aimed to wake up the IBS treatments category. However, as well as antiflatulents, proton pump inhibitors and digestive enzymes, IBS treatments do not have a very clear image amongst Belgians and remain under-developed products in comparison with their presence in countries such as the UK.
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Digestive Remedies industry in Belgium with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Digestive Remedies industry in Belgium, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Includes remedies designed and marketed to treat gastrointestinal problems.See All of Our Definitions
This report originates from Passport, our Digestive Remedies research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!