After the slowdown in demand in 2020 and 2021 due to the outbreak of COVID-19, sales of digestive remedies are expected to see similar growth to that being seen in 2022 for the remained of the forecast period. Most consumers are likely to return to their former eating and lifestyle habits, which include eating outside of the home, consuming fast food and eating a lot of food during social gatherings.
Players within diarrhoeal remedies, such as leading brand Electrolit, are expected to continue focusing on promoting their products as suitable for additional uses. A key focus will likely remain on communicating the benefits of these products when taking part in sport and fitness, with many of these products being designed to rehydrate the body.
Consumers were already spending increasing amounts of time online even before the outbreak of COVID-19, but the pandemic pushed people to spend even more time online for work, entertainment and shopping. With younger generations in particular spending much of their free time on social media this likely to become an increasingly important marketing channel for producers of digestive remedies.
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Understand the latest market trends and future growth opportunities for the Digestive Remedies industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Digestive Remedies industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Includes remedies designed and marketed to treat gastrointestinal problems.See All of Our Definitions
This report originates from Passport, our Digestive Remedies research and analysis database.
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