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Dermatologicals in Bulgaria

November 2020
USD 990
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Overview:

Understand the latest market trends and future growth opportunities for the Medicated Skin Care industry in Bulgaria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Medicated Skin Care industry in Bulgaria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Medicated Skin Care in Bulgaria report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Medicated Skin Care in Bulgaria?
  • Which are the leading brands in Medicated Skin Care in Bulgaria?
  • How are products distributed in Medicated Skin Care in Bulgaria?
  • How has the regulatory and operating environment for Medicated Skin Care changed in Bulgaria?
  • How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Medicated Skin Care
  • How significant are wider health concerns and consumer awareness in determining sales?
  • Where is future growth expected to be most dynamic?

Dermatologicals in Bulgaria - Category analysis

KEY DATA FINDINGS

2020 IMPACT

COVID-19 lockdown along with increased use of disinfectants boosts sales of some products, while others suffer due to stay at home restrictions
Premiumisation expected in 2020, with hair loss treatment a target product
Treatments for wounds and injuries likely to become more premium product in 2020, with new product launches

RECOVERY AND OPPORTUNITIES

Price will become increasingly important into forecast period, as consumers face reduced disposable incomes
Premiumisation expected to continue into the forecast period
Sales of dermatologicals expected to continue to shift online into the forecast period

CATEGORY DATA

Table 1 Sales of Dermatologicals by Category: Value 2015-2020 Table 2 Sales of Dermatologicals by Category: % Value Growth 2015-2020 Table 3 NBO Company Shares of Dermatologicals: % Value 2016-2020 Table 4 LBN Brand Shares of Dermatologicals: % Value 2017-2020 Table 5 LBN Brand Shares of Hair Loss Treatments: % Value 2017-2020 Table 6 Forecast Sales of Dermatologicals by Category: Value 2020-2025 Table 7 Forecast Sales of Dermatologicals by Category: % Value Growth 2020-2025

Consumer Health in Bulgaria - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on consumer health
COVID-19 country impact
Company response
Retailing shift
What next for consumer health?

MARKET INDICATORS

Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2015-2020 Table 9 Life Expectancy at Birth 2015-2020

MARKET DATA

Table 10 Sales of Consumer Health by Category: Value 2015-2020 Table 11 Sales of Consumer Health by Category: % Value Growth 2015-2020 Table 12 NBO Company Shares of Consumer Health: % Value 2016-2020 Table 13 LBN Brand Shares of Consumer Health: % Value 2017-2020 Table 14 Distribution of Consumer Health by Format: % Value 2015-2020 Table 15 Distribution of Consumer Health by Format and Category: % Value 2020 Table 16 Forecast Sales of Consumer Health by Category: Value 2020-2025 Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2020-2025

APPENDIX

OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
Summary 1 OTC: Switches 2019-2020

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

DEFINITIONS

SOURCES

Summary 2 Research Sources
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Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Medicated Skin Care research and analysis database.

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