Economic uncertainty and concerns about ongoing high inflation and decreasing purchasing power is creating higher rates of stress, insomnia and fatigue. This is a trend that is expected to continue over the forecast period, at least in the short term.
After the significant drop registered by antiparasitics/lice (head and body) treatments in 2020 and 2021, the category is likely to see a fully recovery in retail volume terms in 2024 before continuing to grow over the remainder of the forecast period. Global warming is conducive to the development of headlice, with the headlice season getting longer and longer each year.
Hair loss treatments is expected to benefit from growing demand over the forecast period. First there has been a rising number of Portuguese men and women experiencing hair loss.
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Understand the latest market trends and future growth opportunities for the Medicated Skin Care industry in Portugal with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Medicated Skin Care industry in Portugal, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Medicated Skin Care
Includes topical standard and herbal/traditional medicated products used to alleviate symptoms or treat skin or hair ailments. Exclude any systemic (oral) options to treat skin conditions or diseases.See All of Our Definitions
This report originates from Passport, our Medicated Skin Care research and analysis database.
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