Several factors are predicted to contribute to retail volume and value growth in dermatologicals over the forecast period. The increasing incidence of self-medication, as consumers becoming increasingly knowledgeable and confident, is expected to continue to drive volume sales growth for categories that until recently had low penetration due to the high share of Rx under the counter sales.
There was a strong increase in the number of e-commerce retailers specialising in consumer health during the review period, combined with generally strong development and growth in the channel. Moreover, legislation is more favourable to the distribution of dermatologicals via e-commerce, given that multiple categories/products are not subject to as severe restrictions as some other consumer health products.
The retail share of herbal/traditional products is expected to continue to grow over the forecast period, given that new generations tend to be more cautious over their use of standard medicine. Nonetheless, standard brands are set to continue to dominate dermatologicals in the forecast period.
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Medicated Skin Care
Includes topical standard and herbal/traditional medicated products used to alleviate symptoms or treat skin or hair ailments. Exclude any systemic (oral) options to treat skin conditions or diseases.See All of Our Definitions
This report originates from Passport, our Medicated Skin Care research and analysis database.
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