Evolving demographics in New Zealand are expected to impact the market for dermatologicals over the forecast period. With adults over the age of 65 making up a growing proportion of the consumer base, this is expected to have a positive impact on hair loss treatments, as more people show signs of pattern baldness.
Consumers are paying greater attention to the health of the skin and are more aware of the importance of daily skin care routines. At the same time, beauty products are becoming more complex as they focus alleviating the symptoms of various skin conditions.
Online sales of dermatologicals are expected to increase over the forecast period, making it even more important for players to optimise their online offerings and services. Certain products such as haemorrhoid treatments, vaginal antifungals and antiparasitics/lice treatments are increasingly being purchased online as there is still some social stigma and embarrassment associated with purchasing these products in bricks-and-mortar retailers.
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Understand the latest market trends and future growth opportunities for the Medicated Skin Care industry in New Zealand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Medicated Skin Care industry in New Zealand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Medicated Skin Care
Includes topical standard and herbal/traditional medicated products used to alleviate symptoms or treat skin or hair ailments. Exclude any systemic (oral) options to treat skin conditions or diseases.See All of Our Definitions
This report originates from Passport, our Medicated Skin Care research and analysis database.
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