New Zealand’s declining birth rates are expected to hamper the growth and development of certain categories within dermatologicals over the forecast period, such as paediatric dermatologicals and antiparasitics/lice (head and body) treatments. The country’s fertility rate has been dropping, with many people choosing to have fewer children, or even no children at all.
Sales of topical allergy remedies/antihistamines declined sharply during the pandemic (in value terms at constant 2022 prices), but with restrictions now lifted demand is expected to recover. Many New Zealanders like to lead active lifestyles and enjoy the outdoors and exploring their beautiful landscape.
Online sales of dermatologicals are expected to increase over the forecast period, making it even more important for players to optimise their online offerings and services. Certain products such as haemorrhoid treatments, vaginal antifungals and antiparasitics/lice treatments are increasingly being purchase online as there is still some social stigma and embarrassment associated with purchasing these products in a pharmacy or retailer.
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Understand the latest market trends and future growth opportunities for the Medicated Skin Care industry in New Zealand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Medicated Skin Care industry in New Zealand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Medicated Skin Care
Includes topical standard and herbal/traditional medicated products used to alleviate symptoms or treat skin or hair ailments. Exclude any systemic (oral) options to treat skin conditions or diseases.
See All of Our DefinitionsThis report originates from Passport, our Medicated Skin Care research and analysis database.
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