Local manufacturers and private label lines are expected to see strong growth in dermatologicals over the forecast period. This is likely to be supported by various new launches, a stronger shelf presence in pharmacies, coupled with more marketing events and recommendations by doctors and pharmacists.
When it comes to dermatologicals most Malaysians still prefer to shop in store-based retailing channels, especially health and beauty specialist retailers. The presence of a pharmacist in some of these outlets is an important factor behind the dominance of the offline channel since consumers often seek their advice or a prescription for certain products, like antifungals, antipruritics, topical germicidals/antiseptics range.
While dermatologicals is projected to see stable growth over the forecast period the category is still likely to face competition from alternative products and services. For instance, there is an ever growing range of dermatological products appearing in beauty and personal care, with these products being used to help prevent and treat skin conditions and this is expected to result in reduced demand for dermatologicals.
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Understand the latest market trends and future growth opportunities for the Medicated Skin Care industry in Malaysia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Medicated Skin Care industry in Malaysia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Medicated Skin Care
Includes topical standard and herbal/traditional medicated products used to alleviate symptoms or treat skin or hair ailments. Exclude any systemic (oral) options to treat skin conditions or diseases.See All of Our Definitions
This report originates from Passport, our Medicated Skin Care research and analysis database.
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