Euromonitor International
- Item successfully added to cart!
  
  Your cart is empty
  
  Check Out View Cart

Country Report

Medicated Skin Care in

Dermatologicals in Chile

18 pages, Feb 2019

US$990

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

An itchy season in Chile

Antiparasitics, antipruritics and topical antifungals were the strongest performers in 2018. Antiparasitics/lice (head and body) treatments benefited from a large-scale campaign that encouraged consumers to prepare their children for the upcoming school year.

Large-scale marketing campaigns

The poor results of 2017 encouraged companies to develop more aggressive marketing campaigns, in particular for antiparasitic shampoos and hair loss shampoos.

COMPETITIVE LANDSCAPE

Beiersdorf’s Eucerin leads the category

Eucerin remained the leading brand in dermatologicals thanks to the segmented product range and its reputation for quality. However, its retail value share stabilised from 2016, suggesting maturity with little room to grow unless there is a launch of new products.

Lorecyl jumps from ninth to second position over the review period

Galderma Chile Laboratorios Ltda positioned its Lorecyl brand as the most efficient topical mycosis product and led topical antifungals in 2018. The brand accounted for almost half of that category’s retail value sales and its share increase significantly over the review period.

The Bepanthen and Hipoglos rivalry

Bepanthen, Bayer’s nappy rash cream, took the lead from Laboratorios Andrómaco SA’s Hipoglós in nappy (diaper) rash treatments in 2016 and held it for the remainder of the review period. This was the result of a large-scale marketing campaign for Bepanthen, which included sample distribution in institutional channels, promotional gifts in maternity sections of hospitals and in the governmental baby trousseau.

Files are delivered directly into your account within a few minutes of purchase.

Samples

Medicated Skin Care Market Sample Report Medicated Skin Care Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Medicated Skin Care industry in Chile with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Medicated Skin Care industry in Chile, our research will save you time and money while empowering you to make informed, profitable decisions.

The Medicated Skin Care in Chile market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Medicated Skin Care in Chile?
What are the major brands in Chile?
What are the most popular formats for acne treatments?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

Want to find out more about this report?

Request more information

Dermatologicals in Chile - Category analysis

HEADLINES

PROSPECTS

An itchy season in Chile

Large-scale marketing campaigns

COMPETITIVE LANDSCAPE

Beiersdorf’s Eucerin leads the category

Lorecyl jumps from ninth to second position over the review period

The Bepanthen and Hipoglos rivalry

CATEGORY DATA

Table 1 Sales of Dermatologicals by Category: Value 2013-2018
Table 2 Sales of Dermatologicals by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Dermatologicals: % Value 2014-2018
Table 4 LBN Brand Shares of Dermatologicals: % Value 2015-2018
Table 5 LBN Brand Shares of Hair Loss Treatments: % Value 2015-2018
Table 6 Forecast Sales of Dermatologicals by Category: Value 2018-2023
Table 7 Forecast Sales of Dermatologicals by Category: % Value Growth 2018-2023

Consumer Health in Chile - Industry Overview

ANALYSIS

Executive Summary

Consumer health, a challenging market that needs to conciliate legislative framework and more exigent consumers
Consumer health remains healthy
Who owns the consumer?
The perfect storm for internet selling
Prevention over treatment, the split of consumer health future

Appendix

OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
Summary 1 OTC: Switches

Definitions

Sources

Summary 2 Research Sources

DATAGRAPHICS

Market Sizes

Consumer Health in Chile - Industry Overview

EXECUTIVE SUMMARY

Consumer health, a challenging market that needs to conciliate legislative framework and more exigent consumers

Consumer health remains healthy

Who owns the consumer?

The perfect storm for internet selling

Prevention over treatment, the split of consumer health future

MARKET INDICATORS

Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2013-2018
Table 9 Life Expectancy at Birth 2013-2018

MARKET DATA

Table 10 Sales of Consumer Health by Category: Value 2013-2018
Table 11 Sales of Consumer Health by Category: % Value Growth 2013-2018
Table 12 NBO Company Shares of Consumer Health: % Value 2014-2018
Table 13 LBN Brand Shares of Consumer Health: % Value 2015-2018
Table 14 Penetration of Private Label in Consumer Health by Category: % Value 2013-2018
Table 15 Distribution of Consumer Health by Format: % Value 2013-2018
Table 16 Distribution of Consumer Health by Format and Category: % Value 2018
Table 17 Forecast Sales of Consumer Health by Category: Value 2018-2023
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2018-2023

Megatrends

Country Report

Dermatologicals in Chile

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

An itchy season in Chile

Large-scale marketing campaigns

COMPETITIVE LANDSCAPE

Beiersdorf’s Eucerin leads the category

Lorecyl jumps from ninth to second position over the review period

The Bepanthen and Hipoglos rivalry

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Dermatologicals in Chile - Category analysis

HEADLINES

PROSPECTS

An itchy season in Chile

Large-scale marketing campaigns

COMPETITIVE LANDSCAPE

Beiersdorf’s Eucerin leads the category

Lorecyl jumps from ninth to second position over the review period

The Bepanthen and Hipoglos rivalry

CATEGORY DATA

Consumer Health in Chile - Industry Overview

ANALYSIS

Executive Summary

Appendix

Definitions

Sources

DATAGRAPHICS

Market Sizes

Consumer Health in Chile - Industry Overview

EXECUTIVE SUMMARY

Consumer health, a challenging market that needs to conciliate legislative framework and more exigent consumers

Consumer health remains healthy

Who owns the consumer?

The perfect storm for internet selling

Prevention over treatment, the split of consumer health future

MARKET INDICATORS

MARKET DATA

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

Switches

DEFINITIONS

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

Complete Catalogue

Country Reports

Strategy Reports

Recently Viewed

Complete Catalogue

Country Reports

Strategy Reports