The availability of dermatologist’s and cosmetologists’ services is increasing in Georgia creating greater opportunity for consultation of any future dermatological issues. As such, more people will rely on professional advice than self-medication when it comes to dermatological problems in the forecast period.
Over the forecast period, it is expected that consumers will become more educated about pathogenic skin conditions and will be looking for more efficient ways to treat them. This could lead more consumers to pursue new technological solutions offered by cosmetology salons, such as light therapy.
There is little space for improved product formulations to enter Georgian dermatologicals given the expected introduction of reference pricing in Georgia in 2023. This policy will set a recommended price ceiling for essential products, of which many dermatologicals are included.
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Understand the latest market trends and future growth opportunities for the Medicated Skin Care industry in Georgia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Medicated Skin Care
Includes topical standard and herbal/traditional medicated products used to alleviate symptoms or treat skin or hair ailments. Exclude any systemic (oral) options to treat skin conditions or diseases.
See All of Our DefinitionsThis report originates from Passport, our Medicated Skin Care research and analysis database.
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