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Country Report

Medicated Skin Care in

Dermatologicals in Saudi Arabia

20 pages, Oct 2017

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

The weather and air pollution in Saudi Arabia plays a vital role in sales growth

The weather in Saudi Arabia plays a vital role in increasing sales of dermatologicals along with sales of other categories. Hot temperatures create the ideal environment for bacteria and viruses to evolve, particularly since women and men wear many layers; women are obliged to wear abayas with a veil when going outside and men wear thobes with a shemagh or ghutra, especially for formal occasions that require national dress code.

Medicated shampoos remains the strongest-growing category

Medicated shampoos remained the strongest-growing category in 2017, due to harsh climate conditions, air pollution, wearing head coverings and the usage of desalinated water in Saudi Arabia. Moreover, medicated shampoos are mostly used by patients suffering from dandruff, and are also being prescribed by pharmacists and doctors for patients with hair loss, an affliction that can cause patients to find themselves depressed and embarrassed among society.

Increased consumer demand is expected to support sales growth during the forecast period

Dermatologicals is expected to achieve sales growth over the forecast period, mainly due to harsh weather conditions and air pollution, as well as the country’s culture and traditions, which make it common for women to wear veils when outside of the home, and for men to wear a shemagh or ghutra. Moreover, the expansion of distribution channels, as well as new products and brands entering the dermatologicals category, is set to escalate the competition between international and local brands, especially with the government’s price-control regulations.

COMPETITIVE LANDSCAPE

Johnson & Johnson Inc leads dermatologicals

Consumers’ loyalty to Nizoral, Daktarin, Pevaryl, Johnson's Diaper Rash Cream and Savlon contributed to Johnson & Johnson leading dermatologicals in 2017. Moreover, the launch of Desitin Extra diaper rash cream – reinforced by strong advertising and promotional strategies, such as providing buy-two-get-one free offers – and more importantly its availability in different distribution channels across Saudi Arabia, sustained the company’s position in 2017.

Lice is considered a stigma in Saudi Arabia

Lice is considered a stigma in Saudi Arabia as it is not commonly discussed with friends and family because having lice is usually perceived as lacking personal hygiene and household cleanliness. Lice usually spreads among children in day care centres, preschools and schools in Saudi Arabia; if a child is confirmed to have lice, they will be sent back home and the parents will be notified to treat their child and guarantee they are lice-free before they return, in order to avoid spreading lice in classes.

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Medicated Skin Care Market Sample Report Medicated Skin Care Market Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Medicated Skin Care industry in Saudi Arabia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Medicated Skin Care industry in Saudi Arabia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Medicated Skin Care in Saudi Arabia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Medicated Skin Care in Saudi Arabia?
What are the major brands in Saudi Arabia?
What are the most popular formats for acne treatments?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

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Dermatologicals in Saudi Arabia - Category analysis

HEADLINES

PROSPECTS

The weather and air pollution in Saudi Arabia plays a vital role in sales growth

Medicated shampoos remains the strongest-growing category

Increased consumer demand is expected to support sales growth during the forecast period

COMPETITIVE LANDSCAPE

Johnson & Johnson Inc leads dermatologicals

Lice is considered a stigma in Saudi Arabia

CATEGORY DATA

Table 1 Sales of Dermatologicals by Category: Value 2012-2017
Table 2 Sales of Dermatologicals by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Dermatologicals: % Value 2013-2017
Table 4 LBN Brand Shares of Dermatologicals: % Value 2014-2017
Table 5 LBN Brand Shares of Hair Loss Treatments: % Value 2014-2017
Table 6 Forecast Sales of Dermatologicals by Category: Value 2017-2022
Table 7 Forecast Sales of Dermatologicals by Category: % Value Growth 2017-2022

Consumer Health in Saudi Arabia - Industry Overview

EXECUTIVE SUMMARY

Consumer health continues to grow, with sleep aids particularly dynamic

The General Authority of Sports starts licensing female gyms

Increasing competitive environment between international and local brands

Chemists/pharmacies remains the leading distribution channel

Saudi Vision 2030 – guidelines for consumer health future

MARKET INDICATORS

Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2012-2017
Table 9 Life Expectancy at Birth 2012-2017

MARKET DATA

Table 10 Sales of Consumer Health by Category: Value 2012-2017
Table 11 Sales of Consumer Health by Category: % Value Growth 2012-2017
Table 12 NBO Company Shares of Consumer Health: % Value 2013-2017
Table 13 LBN Brand Shares of Consumer Health: % Value 2014-2017
Table 14 Distribution of Consumer Health by Format: % Value 2012-2017
Table 15 Distribution of Consumer Health by Format and Category: % Value 2017
Table 16 Forecast Sales of Consumer Health by Category: Value 2017-2022
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2017-2022

Megatrends

Country Report

Dermatologicals in Saudi Arabia

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Executive Summary

New Report Guarantee

PROSPECTS

The weather and air pollution in Saudi Arabia plays a vital role in sales growth

Medicated shampoos remains the strongest-growing category

Increased consumer demand is expected to support sales growth during the forecast period

COMPETITIVE LANDSCAPE

Johnson & Johnson Inc leads dermatologicals

Lice is considered a stigma in Saudi Arabia

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Overview

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Table of Contents

Dermatologicals in Saudi Arabia - Category analysis

HEADLINES

PROSPECTS

The weather and air pollution in Saudi Arabia plays a vital role in sales growth

Medicated shampoos remains the strongest-growing category

Increased consumer demand is expected to support sales growth during the forecast period

COMPETITIVE LANDSCAPE

Johnson & Johnson Inc leads dermatologicals

Lice is considered a stigma in Saudi Arabia

CATEGORY DATA

Consumer Health in Saudi Arabia - Industry Overview

EXECUTIVE SUMMARY

Consumer health continues to grow, with sleep aids particularly dynamic

The General Authority of Sports starts licensing female gyms

Increasing competitive environment between international and local brands

Chemists/pharmacies remains the leading distribution channel

Saudi Vision 2030 – guidelines for consumer health future

MARKET INDICATORS

MARKET DATA

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

Switches

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