With fears around COVID-19 having softened, Portuguese consumers are returning to their old pre-pandemic consumption habits, but some habits that developed during the crisis are likely to continue developing in the forecast period. For example, meal delivery businesses thrived during the pandemic, rapidly picking up new consumers, with the penetration of these services having also increased substantially.
Product innovation and healthy food will likely be a key focus in meals and soups over the forecast period. Not only are manufacturer brands committed to innovation, but also retailers, especially the larger ones such as Continente.
Sustainability is an issue that has risen to prominence in the last few years of the review period with it having a growing on the daily lives of consumers. Reducing the use of plastic is seen as fundamental to saving the planet and as such countries are adopting measures to reduce plastic consumption.
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Understand the latest market trends and future growth opportunities for the Meals and Soups industry in Portugal with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Meals and Soups industry in Portugal, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Meals and Soups
This is the aggregation of ready meals, pizza, food kits, prepared salads, and soup. Includes: These are products that have had recipe 'skills' added to them by the manufacturer, resulting in a high degree of readiness, completion and convenience. Food kits is an exception where typically the extent of preparation is much shorter than other meal products; includes meal kits where consumers are to put together pre-portioned ingredients and cook with the guidance of recipe cards. Ready meals are generally accepted to be complete meals that require few or no extra ingredients. However, in the case of shelf stable ready meals, the term also encompasses meal 'centres’; for food kits, they do require a degree of cooking and preparation. As such, some meals may require cooking (ready-to-cook); others may simply need reheating, prior to serving (ready-to-eat). Excludes: Any products sold unpackaged and/or by weight, including food sold from a retail deli counter.
See All of Our DefinitionsThis report originates from Passport, our Meals and Soups research and analysis database.
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