Retail value sales of meals and soups of local brands have been stable so far in 2022, mainly thanks to rising unit prices. However, with rising price sensitivity due to the cost-of-living crisis, local consumers are likely to opt for value for money alternatives within ready meals, temporarily abandoning loyalty to locally brands.
Tesco pledged to increase its range of plant-based products by 300% by 2025, which includes meals and soups. As a result, the shelf space devoted to and availability of vegan labelled ready meals and soups will increase significantly in the forthcoming years, driven also by private label launches.
Fast, easily-made and highly convenient meals were popular during lockdowns when foodservice outlets were closed in 2020 and 2021. During 2021 and into 2022, the reopening of both outdoor and indoor restaurants combined with a growing number of home-delivery food options, is exerting a downwards pressure on retail demand for soup.
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Understand the latest market trends and future growth opportunities for the Meals and Soups industry in Slovakia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Meals and Soups
This is the aggregation of ready meals, pizza, food kits, prepared salads, and soup. Includes: These are products that have had recipe 'skills' added to them by the manufacturer, resulting in a high degree of readiness, completion and convenience. Food kits is an exception where typically the extent of preparation is much shorter than other meal products; includes meal kits where consumers are to put together pre-portioned ingredients and cook with the guidance of recipe cards. Ready meals are generally accepted to be complete meals that require few or no extra ingredients. However, in the case of shelf stable ready meals, the term also encompasses meal 'centres’; for food kits, they do require a degree of cooking and preparation. As such, some meals may require cooking (ready-to-cook); others may simply need reheating, prior to serving (ready-to-eat). Excludes: Any products sold unpackaged and/or by weight, including food sold from a retail deli counter.See All of Our Definitions
This report originates from Passport, our Meals and Soups research and analysis database.
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