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Learn moreNov 2019
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Dominican consumers prefer to select their own fruits and vegetables fresh, typically at the market or grocery store, but some processed items are popular. These include tomatoes, sweetcorn and beans.
Demand continues to grow for frozen processed vegetables in the foodservice channel. This is especially the case for frozen potatoes, which are often used for French fries at fast food outlets, restaurants and hotels across the country.
The Dominican Republic is seen as offering growth potential for frozen fruit. For example, as younger consumers are becoming more informed about health trends and tending to be more cautious in terms of what they eat and drink, frozen fruit items could be easily incorporated into smoothies, cereals and other items.
There was very little change in the competitive landscape of processed fruit and vegetables in 2019. The Victorina brand, carried by Distribuidora Corripio, continues to lead, supported by an extensive distribution network and regular advertising.
Processed fruit and vegetables is dominated by local brands like Victorina (Distribuidora Corripio), Linda (Transagrícola), La Famosa (Peravia Industrial) and Jaja (Industrias Empacadoras Dominicanas). The strength of these brands is based to some extent on their positions in their respective regions.
Local brands in the standard segment dominate processed fruit and vegetables. Very few international brands are present in this category as local products are priced more competitively and are well recognised by consumers.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Processed Fruit and Vegetables industry in Dominican Republic with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Processed Fruit and Vegetables industry in Dominican Republic, our research will save you time and money while empowering you to make informed, profitable decisions.
The Processed Fruit and Vegetables in Dominican Republic market research report includes:
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This industry report originates from Passport.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.