Growth is forecast to be strong during the forecast period as a whole. Led by frozen processed potatoes, frozen processed fruit and vegetables will once again outperform their shelf stable counterparts in terms of growth in retail value sales.
In the forecast period, processed fruit and vegetables will face stronger competition from fresh produce. The government has decided to keep fresh fruits, berries and vegetables on the lower VAT rate of 5% until the end of 2023, although it is possible that this could be extended in the future.
Online shopping and mobile food delivery apps remain popular since the COVID-19 pandemic due to their wide availability and convenience. Key manufacturers will also continue to benefit from their direct-to-consumer e-commerce shops launched during the 2020-2021 pandemic period.
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Understand the latest market trends and future growth opportunities for the Processed Fruit and Vegetables industry in Latvia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Processed Fruit and Vegetables industry in Latvia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Processed Fruit and Vegetables
This is the aggregation of processed shelf stable fruit and vegetables and processed frozen fruit and vegetables.
See All of Our DefinitionsThis report originates from Passport, our Processed Fruit and Vegetables research and analysis database.
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