Frozen processed potatoes is slated for a strong performance in Turkey over the forecast period, with the improving availability of these products and the development of value-added variants expected to underpin rising demand. In particular, Turkey’s leading chained grocery discounters are starting to widen their respective ranges of private label frozen processed potatoes, with higher amounts of retail shelf space now given over to these products.
The forecast period is expected to see a raft of new launches in various categories of processed vegetables, including peas, corn, chickpeas, mushrooms, kidney beans, white beans and black-eyed peas, all of which are among the most popular products across various categories of processed fruit and vegetables. In particular, shelf stable variants of kidney beans, white beans and black-eyed peas are expected to proliferate, while in frozen processed vegetables, category players are expected to launch spinach, sliced onions, okra and green beans, all of which are essential ingredients in various popular traditional dishes.
Shelf stable beans is already a mature category in Turkey and one in which companies and brands are less likely to invest as dried beans are cheaper and widely available in Turkey. On the other hand, ready meals comprising dishes made primarily of beans are expected to register dynamic growth during the forecast period, with these products increasingly seen as practical, easy to prepare and easy to consume.
Files are delivered directly into your account soon after payment is received and any tax certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Processed Fruit and Vegetables industry in Turkey with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Processed Fruit and Vegetables industry in Turkey, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Processed Fruit and Vegetables
This is the aggregation of processed shelf stable fruit and vegetables and processed frozen fruit and vegetables.See All of Our Definitions
This report originates from Passport, our Processed Fruit and Vegetables research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!