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Processed Fruit and Vegetables in Bulgaria

November 2020
USD 990
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Overview:

Understand the latest market trends and future growth opportunities for the Processed Fruit and Vegetables industry in Bulgaria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Processed Fruit and Vegetables industry in Bulgaria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Processed Fruit and Vegetables in Bulgaria report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Processed Fruit and Vegetables in Bulgaria?
  • Which are the leading brands in Processed Fruit and Vegetables in Bulgaria?
  • How are products distributed in Processed Fruit and Vegetables in Bulgaria?
  • How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
  • What are the key health and wellness concerns driving, or challenging, sales in Processed Fruit and Vegetables?
  • How significant are vegan and vegetarian dietary requirements in determining sales growth in Bulgaria?
  • How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
  • Where is future growth expected to be most dynamic?
  • How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?

Processed Fruit and Vegetables in Bulgaria - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Emergency legislation gives boost to local vegetable and fruit growers
Trusted reputation and competitive prices underpin overall lead of Storco
Shelf stable products benefit from offering convenience and being seen as superior to frozen

RECOVERY AND OPPORTUNITIES

Increased urbanisation and need for conveniences drive sales of processed fruit and vegetables
Convenience trend drives expansion of processed fruit and vegetables
Quality concerns set to limit demand in frozen processed fruit and vegetables

CATEGORY DATA

Table 1 Sales of Processed Fruit and Vegetables by Category: Volume 2015-2020 Table 2 Sales of Processed Fruit and Vegetables by Category: Value 2015-2020 Table 3 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2015-2020 Table 4 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2015-2020 Table 5 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2015-2020 Table 6 NBO Company Shares of Processed Fruit and Vegetables: % Value 2016-2020 Table 7 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2017-2020 Table 8 Distribution of Processed Fruit and Vegetables by Format: % Value 2015-2020 Table 9 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2020-2025 Table 10 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2020-2025 Table 11 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2020-2025 Table 12 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2020-2025

Packaged Food in Bulgaria - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on packaged food
COVID-19 country impact
Company response
Retailing shift
Foodservice vs retail split
What next for packaged food?

FOODSERVICE

Sales to Foodservice
Foodservice operators try to be flexible Decline in tourist numbers hits foodservice volume sales hard Home delivery does not compensate for loss of business in foodservice
Consumer Foodservice
Consumer foodservice is highly dependent on foreign tourists and is decimated in 2020 by lack of visitors All consumer foodservice affected by COVID-19 but certain types of outlets suffer more than others VAT rate reduced to alleviate losses in consumer foodservice
Category Data
Chart 1 Packaged Food Value Sales Growth Scenarios: 2017-2024 Chart 2 Packaged Food Impact of Drivers on Value Sales: 2016-2024 Table 13 Foodservice Sales of Packaged Food by Category: Volume 2015-2020 Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020 Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2020-2025 Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2020-2025

MARKET DATA

Table 17 Sales of Packaged Food by Category: Volume 2015-2020 Table 18 Sales of Packaged Food by Category: Value 2015-2020 Table 19 Sales of Packaged Food by Category: % Volume Growth 2015-2020 Table 20 Sales of Packaged Food by Category: % Value Growth 2015-2020 Table 21 GBO Company Shares of Packaged Food: % Value 2016-2020 Table 22 NBO Company Shares of Packaged Food: % Value 2016-2020 Table 23 LBN Brand Shares of Packaged Food: % Value 2017-2020 Table 24 Penetration of Private Label by Category: % Value 2015-2020 Table 25 Distribution of Packaged Food by Format: % Value 2015-2020 Table 26 Distribution of Packaged Food by Format and Category: % Value 2020 Table 27 Forecast Sales of Packaged Food by Category: Volume 2020-2025 Table 28 Forecast Sales of Packaged Food by Category: Value 2020-2025 Table 29 Forecast Sales of Packaged Food by Category: % Volume Growth 2020-2025 Table 30 Forecast Sales of Packaged Food by Category: % Value Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

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Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Processed Fruit and Vegetables research and analysis database.

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