The demand for frozen processed fruit and vegetables is expected to see strong growth over the forecast period, with this being partially driven by increased refrigeration space being given to these products in grocery retailers. Frozen processed fruit and vegetables are also perceived to be healthier and fresher than shelf stable options, with the marketing and packaging of these products often designed to reflect this.
Competition from private label is expected to grow over the forecast period, with modern retailers with larger refrigeration space set to expand their presence across the country. With many consumers facing budgetary pressures retailers are likely to see opportunities to develop and launch more affordable private label lines to compete with the leading brands.
By 2024 the use of glyphosate, currently still used as pesticide by many farmers, will be completely banned in Mexico. This move was taken due to concerns over its effect on the country’s ecosystem, including its bee population, as well as claims that it could potentially be a carcinogen.
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Understand the latest market trends and future growth opportunities for the Processed Fruit and Vegetables industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Processed Fruit and Vegetables industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Processed Fruit and Vegetables
This is the aggregation of processed shelf stable fruit and vegetables and processed frozen fruit and vegetables.
See All of Our DefinitionsThis report originates from Passport, our Processed Fruit and Vegetables research and analysis database.
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