The long history of local people consuming processed fruit and vegetables means that demand in the category authority mature, while the supply of these products is already rather saturated. However, this applies mainly to shelf stable vegetables and, to a lesser extent, frozen processed vegetables, with processed fruit accounting for a far smaller proportion of total category sales.
The forecast period is expected to see shelf stable peas, corn and tomatoes and frozen peas and corn remains the most popular products categorised under processed fruit and vegetables in Kazakhstan. These types of products are all seen as essential staples and they are widely used in the preparation of various dishes as well as for making sauces, salads and soups.
Shelf stable fruit is expected to remain a small category of process fruit and vegetables during the forecast period, where’s retail volume sales set to increase only very slowly, a reflection of the general preference among local consumers fresh fruit. Indeed, it is unlikely that shelf stable fruit will achieve any huge breakthroughs during the forecast period.
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Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
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Processed Fruit and Vegetables
This is the aggregation of processed shelf stable fruit and vegetables and processed frozen fruit and vegetables.See All of Our Definitions
This report originates from Passport, our Processed Fruit and Vegetables research and analysis database.
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