Start-up brands such as Sleepy Owl, Rage Coffee, Beanly, and Country Bean were the first to take the D2C route. The channel gained prominence during the pandemic as people were reluctant to shop in retail stores.
The leaders in coffee, Hindustan Unilever and Nestlé India, were forced to increase the retail prices of their respective brands, Bru and Nescafé, at the start of 2022, as raw materials and commodity prices continued to rise. The increase ranged from 3-7%, varying by brand and pack size.
The coffee foodservice business has seen a host of innovative partnerships, including the joint-venture of Tata Consumer Products and Starbucks in 2012. Foreign coffee players, particularly those operating in foodservice, are looking for local strategic partners to help them navigate the complex business path in India.
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Understand the latest market trends and future growth opportunities for the Coffee industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Coffee industry in India, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of fresh coffee and instant coffee. Please note that foodservice sales of coffee are volumes sold to the on-trade (foodservice) sector and not those sold to the consumer.See All of Our Definitions
This report originates from Passport, our Coffee research and analysis database.
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