In the coming years, coffee consumption in Bolivia is expected to grow steadily in volume and value terms. Bolivians are exposed to a growing range of new coffee products that are designed to suit different tastes and budgets.
Instant coffee relies entirely on imports to supply local demand, and with consumption growing this trend is expected to continue in the coming years. Seeking to reduce the category’s dependence on imports, the Bolivian government inaugurated its first freeze-dried instant coffee plant in 2022, in coordination with the National Association of Coffee Producers (ANPROCA).
Rising coffee consumption will undoubtedly underpin growth in volume sales, but this does not necessarily mean that all brands will reap the full benefits of this trend. Leading brands such as Nescafé will continue to be affected by the illegal market.
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Understand the latest market trends and future growth opportunities for the Coffee industry in Bolivia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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This is the aggregation of fresh coffee and instant coffee. Please note that foodservice sales of coffee are volumes sold to the on-trade (foodservice) sector and not those sold to the consumer.See All of Our Definitions
This report originates from Passport, our Coffee research and analysis database.
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