Due to the maturity of fresh ground coffee, the coffee category overall is set to stagnate in retail volume terms, although retail value sales will be moderate over the forecast period. As fresh coffee faces a decline in consumption, instant coffee will inject some much-needed volume growth into the category as consumers look for ways to save time and money.
By 2027, sales of fresh ground coffee pods are set to double in volume and value terms with consumers attracted by speciality coffees. Consumers are showing a growing interest in speciality coffees, driven by significant improvements in the quality of local production.
Grand Prom ad owned by Atlantic Grupa dd is expected to remain the leading player in the coffee category due to its strong presence in fresh coffee category where Grand leads in 2022 by retail volume and value share. Grand Prom has a wide brand portfolio in fresh coffee and is one of the leading players in instant coffee.
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Understand the latest market trends and future growth opportunities for the Coffee industry in Bosnia and Herzegovina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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This is the aggregation of fresh coffee and instant coffee. Please note that foodservice sales of coffee are volumes sold to the on-trade (foodservice) sector and not those sold to the consumer.See All of Our Definitions
This report originates from Passport, our Coffee research and analysis database.
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