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Country Report

Other dairy products in

Other Dairy in South Africa

35 pages, Sep 2017

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

TRENDS

New dairy regulation R260 impacted other dairy at the end of the review period, with this coming into force from March 2016 and introducing stricter requirements for the fat classification, labelling and marketing of all dairy products. This legislation aims to bring the country's dairy products into line with international standards. The legislation created the new medium fat category, which in other dairy impacted cottage cheese within fromage frais and quark and condensed milk. Some brands in fromage frais and quark thus shifted labelling from "low fat" to "reduced fat." Cream was also impacted, meanwhile, with only pasteurised and unpasteurised cream permitted to use the term "fresh" on labelling. The legislation meanwhile also made ingredients lists, best by/use by/sell by dates and batch codes mandatory.

COMPETITIVE LANDSCAPE

Nestlé continued to lead other dairy in 2017 holding a 34% value share. This strength is chiefly due to wide brand awareness and distribution for Nestlé Cremora, which dominated coffee whiteners in 2017 with a 50% share. Nestlé Cremora is well supported by marketing, notably operating a popular Facebook page with almost 65,000 likes as of October 2016. This page offers frequent recipe suggestions for the brand, thus helping to broaden the usage of coffee whiteners, while the brand's website also offers a recipe section. Nestlé Cremora was also supported by a major prize competition in 2016, enabling entrants to win a share of ZAR400,000. Thanks to such support, Nestlé Cremora gained almost two percentage points in value share in coffee whiteners in 2017, which helped to boost the company’s overall share.

PROSPECTS

Overall growth in other dairy is expected to continue to be driven by coffee whiteners in the forecast period, which is set to register a CAGR of 3% in value sales at constant 2017 prices and will rise to account for a 59% share of overall value sales by 2022. Coffee whiteners are expected to benefit from being used in recipes by a widening range of consumers, being viewed as an affordable and convenient means of adding a creamy richness to dishes. Nestlé will meanwhile continue to encourage this trend, supporting Nestlé Cremora with strong social media marketing via Facebook.

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Other Dairy Products Market Sample Report Other Dairy Products Market Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Other dairy products industry in South Africa with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Other dairy products industry in South Africa, our research will save you time and money while empowering you to make informed, profitable decisions.

The Other dairy products in South Africa market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Other dairy products in South Africa?
What are the major brands in South Africa?
How are volatile farmgate prices for milk impacting retail prices and sales performance?
Given mounting obesity concerns, are consumers moving from full-fat to reduced fat/fat-free offerings?
How are soy-based products performing against traditional dairy items?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

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Other Dairy in South Africa - Company Profiles

Clover SA (Pty) Ltd in Packaged Food (South Africa)

STRATEGIC DIRECTION

KEY FACTS

COMPETITIVE POSITIONING

Pick 'n' Pay Retailers (Pty) Ltd in Packaged Food (South Africa)

STRATEGIC DIRECTION

KEY FACTS

INTERNET STRATEGY

PRIVATE LABEL

COMPETITIVE POSITIONING

Summary 1 Clover SA (Pty) Ltd: Key Facts
Summary 2 Clover SA (Pty) Ltd: Operational Indicators
Summary 3 Clover SA (Pty) Ltd: Competitive Position 2017
Summary 4 Pick 'n' Pay Retailers (Pty) Ltd: Key Facts
Summary 5 Pick 'n' Pay Retailers (Pty) Ltd: Operational Indicators
Summary 6 Pick 'n' Pay Retailers (Pty) Ltd: Private Label Portfolio
Summary 7 Pick 'n' Pay Retailers (Pty) Ltd: Competitive Position 2017

Packaged Food in South Africa - Industry Overview

EXECUTIVE SUMMARY

Strong growth for packaged food in 2017

Dual trends of convenience and health and wellness continue to drive the market

Industry players focus on acquisitions to expand their market share

Supermarkets remains the leading channel but loses ground to mixed retailers

Steady growth expected as consumers will increasingly adopt higher-value products

KEY TRENDS AND DEVELOPMENTS

Ongoing rising input costs continue to have an impact on packaged food

Outlook

Consumers maintain their drive for value for money in packaged food

Outlook

Industry players respond to the convenience trend by getting creative

Outlook

Health and wellness becomes more widespread in packaged food

Outlook

FOODSERVICE: KEY TRENDS AND DEVELOPMENTS

Headlines

Trends: Sales to Foodservice

Trends: Consumer Foodservice

Prospects

Category Data

Table 1 Foodservice Sales of Packaged Food by Category: Volume 2012-2017
Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2017-2022
Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2017-2022

MARKET DATA

Table 5 Sales of Packaged Food by Category: Volume 2012-2017
Table 6 Sales of Packaged Food by Category: Value 2012-2017
Table 7 Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 8 Sales of Packaged Food by Category: % Value Growth 2012-2017
Table 9 GBO Company Shares of Packaged Food: % Value 2013-2017
Table 10 NBO Company Shares of Packaged Food: % Value 2013-2017
Table 11 LBN Brand Shares of Packaged Food: % Value 2014-2017
Table 12 Penetration of Private Label by Category: % Value 2012-2017
Table 13 Distribution of Packaged Food by Format: % Value 2012-2017
Table 14 Distribution of Packaged Food by Format and Category: % Value 2017
Table 15 Forecast Sales of Packaged Food by Category: Volume 2017-2022
Table 16 Forecast Sales of Packaged Food by Category: Value 2017-2022
Table 17 Forecast Sales of Packaged Food by Category: % Volume Growth 2017-2022
Table 18 Forecast Sales of Packaged Food by Category: % Value Growth 2017-2022

Megatrends

Country Report

Other Dairy in South Africa

New Report Guarantee

Executive Summary

New Report Guarantee

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

Samples

Overview

Why buy this report?

Samples FAQs about samples

Want to find out more about this report?

Table of Contents

Other Dairy in South Africa - Company Profiles

Clover SA (Pty) Ltd in Packaged Food (South Africa)

STRATEGIC DIRECTION

KEY FACTS

COMPETITIVE POSITIONING

Pick 'n' Pay Retailers (Pty) Ltd in Packaged Food (South Africa)

STRATEGIC DIRECTION

KEY FACTS

INTERNET STRATEGY

PRIVATE LABEL

COMPETITIVE POSITIONING

Packaged Food in South Africa - Industry Overview

EXECUTIVE SUMMARY

Strong growth for packaged food in 2017

Dual trends of convenience and health and wellness continue to drive the market

Industry players focus on acquisitions to expand their market share

Supermarkets remains the leading channel but loses ground to mixed retailers

Steady growth expected as consumers will increasingly adopt higher-value products

KEY TRENDS AND DEVELOPMENTS

Ongoing rising input costs continue to have an impact on packaged food

Consumers maintain their drive for value for money in packaged food

Industry players respond to the convenience trend by getting creative

Health and wellness becomes more widespread in packaged food

FOODSERVICE: KEY TRENDS AND DEVELOPMENTS

Headlines

Trends: Sales to Foodservice

Trends: Consumer Foodservice

Prospects

Category Data

MARKET DATA

SOURCES

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