Executive Summary

Sep 2019
PROSPECTS
Plain fromage frais and quark grows with the rise of cheaper family packs

Other dairy continued to increase in both retail volume and current value terms in 2019. Plain fromage frais and quark saw the strongest current value growth, and this is expected to continue in the forecast period.

High sugar content and old-fashioned image lead to decline in condensed milk

Plain condensed milk is considered an old-fashioned product, which is not in favour amongst people with modern lifestyles. Its unhealthy image due to the high sugar content is also a factor negatively affecting sales.

Hectic lifestyles boost chilled snacks, with room for growth in the premium segment

As hectic lifestyles leave limited room for cooking or going out, the snacking culture is expanding towards all price platforms, including the premium segment, in which chilled snacks has room for growth. Chilled snacks are mostly made from fromage frais, and are the choice of parents who want to give their children tasty and healthy snacks instead of biscuits or chocolate.

COMPETITIVE LANDSCAPE
Widening range leads to the rising share of “others”

Wimm-Bill-Dann Ukraine continued to lead other dairy in 2019, although it saw a slight decline in its value share due to the rising competition. The company has a presence in chilled snacks, cream, and fromage frais and quark with the brands Slovyanochka, Chudo and Vesely Molochnik.

Several new product developments from Danone’s Danissimo

Danone offered various new product developments in chilled dairy desserts at the end of the review period. For instance, it launched the brand line Danissimo - The Cake, with flavours of popular desserts such as tiramisu, cherry brownie and medovik (Slavic layer cake).

New products target niches and new packaging attracts consumers

Danone was not the only player involved in new product development, however. The Lactonia Fit+ line from Lactalis Ukraine is a flavoured fromage frais and quark with high protein and low fat (0.

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Other Dairy in Ukraine

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Overview

Discover the latest market trends and uncover sources of future market growth for the Other dairy products industry in Ukraine with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Other dairy products industry in Ukraine, our research will save you time and money while empowering you to make informed, profitable decisions.

The Other dairy products in Ukraine market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Other dairy products in Ukraine?
  • What are the major brands in Ukraine?
  • How are volatile farmgate prices for milk impacting retail prices and sales performance?
  • Given mounting obesity concerns, are consumers moving from full-fat to reduced fat/fat-free offerings?
  • How are soy-based products performing against traditional dairy items?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Other Dairy in Ukraine - Category analysis

HEADLINES

PROSPECTS

Plain fromage frais and quark grows with the rise of cheaper family packs
High sugar content and old-fashioned image lead to decline in condensed milk
Hectic lifestyles boost chilled snacks, with room for growth in the premium segment

COMPETITIVE LANDSCAPE

Widening range leads to the rising share of “others”
Several new product developments from Danone’s Danissimo
New products target niches and new packaging attracts consumers

CATEGORY DATA

Table 1 Sales of Other Dairy by Category: Volume 2014-2019
Table 2 Sales of Other Dairy by Category: Value 2014-2019
Table 3 Sales of Other Dairy by Category: % Volume Growth 2014-2019
Table 4 Sales of Other Dairy by Category: % Value Growth 2014-2019
Table 5 Sales of Cream by Type: % Value 2014-2019
Table 6 NBO Company Shares of Other Dairy: % Value 2015-2019
Table 7 LBN Brand Shares of Other Dairy: % Value 2016-2019
Table 8 Distribution of Other Dairy by Format: % Value 2014-2019
Table 9 Forecast Sales of Other Dairy by Category: Volume 2019-2024
Table 10 Forecast Sales of Other Dairy by Category: Value 2019-2024
Table 11 Forecast Sales of Other Dairy by Category: % Volume Growth 2019-2024
Table 12 Forecast Sales of Other Dairy by Category: % Value Growth 2019-2024

Packaged Food in Ukraine - Industry Overview

EXECUTIVE SUMMARY

Packaged food in Ukraine continues its recovery after the volume downturn in 2014-2017
Health and wellness, convenience, small pack sizes among the key trends
Domestic players and locally manufactured products account for more than half of sales
Modern retail is the most popular retail channel
Packaged food set to see positive growth in volume and value sales

FOODSERVICE

Sales to Foodservice
Healthy products among the fastest-growing categories in foodservice
Foodservice supply is not developed
Powder milk struggling in both retail and foodservice
Consumer Foodservice
Number of foodservice outlets increases in 2018
Increasing popularity of street food format in Ukraine
Retail unpackaged ready meals compete with foodservice

CATEGORY DATA

Table 13 Foodservice Sales of Packaged Food by Category: Volume 2014-2019
Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2019-2024
Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2019-2024

MARKET DATA

Table 17 Sales of Packaged Food by Category: Volume 2014-2019
Table 18 Sales of Packaged Food by Category: Value 2014-2019
Table 19 Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 20 Sales of Packaged Food by Category: % Value Growth 2014-2019
Table 21 GBO Company Shares of Packaged Food: % Value 2015-2019
Table 22 NBO Company Shares of Packaged Food: % Value 2015-2019
Table 23 LBN Brand Shares of Packaged Food: % Value 2016-2019
Table 24 Penetration of Private Label by Category: % Value 2014-2019
Table 25 Distribution of Packaged Food by Format: % Value 2014-2019
Table 26 Distribution of Packaged Food by Format and Category: % Value 2019
Table 27 Forecast Sales of Packaged Food by Category: Volume 2019-2024
Table 28 Forecast Sales of Packaged Food by Category: Value 2019-2024
Table 29 Forecast Sales of Packaged Food by Category: % Volume Growth 2019-2024
Table 30 Forecast Sales of Packaged Food by Category: % Value Growth 2019-2024

SOURCES

Summary 1 Research Sources