Other dairy is expected to return to positive volume dynamics overall, with cream remaining a major category and growth also supported by trends within other subcategories. However, the currently ongoing high inflation and high costs of living will continue to hinder the recovery of consumers’ spending power.
The greatest opportunities for plain condensed milk over the forecast period come from the fact the subcategory is growing from a relatively low base, thus creating high growth potential via increased visibility across all modern retail channels. The communication strategy for plain condensed milk as being suitable as a coffee whitener, has already changed the perception of the product from an “unnecessary” niche to a more common product, with multiple uses.
Other dairy is expected to remain dominated by international players over the forecast period, thanks to their ownership of local brands with strong traditions and popularity among consumers.
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Understand the latest market trends and future growth opportunities for the Other Dairy industry in Romania with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Other Dairy industry in Romania, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of chilled and shelf stable desserts, chilled snacks, coffee whiteners, condensed/evaporated milk, cream, and fromage frais and quark.
See All of Our DefinitionsThis report originates from Passport, our Other Dairy research and analysis database.
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