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Country Report

Other dairy products in

Other Dairy in Austria

Oct 2020

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Foodservice volume sales suffer in lockdown, while panic buying and home cooking trends gives other dairy a welcome boost

Much like other categories in dairy, other dairy products experienced more volatile sales figures and shifting consumption patterns in 2020 due to the unprecedented circumstances brought about by COVID-19. After the Austrian government forced the closure of all non-essential stores in March, other dairy benefitted from some initial stockpiling and panic buying precipitated by the crisis.

Leader Danone capitalises on its strong position in well-performing categories

Danone continues to lead other dairy with a focus on new product launches and major advertising activity supporting its key brands. Danone benefits from its strong presence in two of the best performing categories in other dairy, namely, shelf stable dairy desserts and flavoured fromage frais and quark.

Domestic producers face growing competition from private label’s lower prices and new products.

Although Danone leads other dairy, domestic manufacturers such as Berglandmilch or Nöm still manage to hold their own thanks to their strength in cream and condensed milk as well as plain and savoury fromage frais and quark. When it comes to products like cream and plain and savoury fromage frais and quark, consumers opted for products from companies that cooperate with local farmers and dairies.

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Other Dairy Products Market Sample Report Other Dairy Products Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Other dairy products industry in Austria with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Other dairy products industry in Austria, our research will save you time and money while empowering you to make informed, profitable decisions.

The Other dairy products in Austria market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Other dairy products in Austria?
What are the major brands in Austria?
How are volatile farmgate prices for milk impacting retail prices and sales performance?
Given mounting obesity concerns, are consumers moving from full-fat to reduced fat/fat-free offerings?
How are soy-based products performing against traditional dairy items?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

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Other Dairy in Austria - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Foodservice volume sales suffer in lockdown, while panic buying and home cooking trends gives other dairy a welcome boost

Leader Danone capitalises on its strong position in well-performing categories

Domestic producers face growing competition from private label’s lower prices and new products.

RECOVERY AND OPPORTUNITIES

Fromage frais and quark in vogue, while antiquated coffee whiteners and condensed milk fall out of favour in the forecast period

Chilled snacks – healthier than other desserts?

Health conscious consumers indulge less often but with products of a better quality in the forecast period

CATEGORY DATA

Table 1 Sales of Other Dairy by Category: Volume 2015-2020
Table 2 Sales of Other Dairy by Category: Value 2015-2020
Table 3 Sales of Other Dairy by Category: % Volume Growth 2015-2020
Table 4 Sales of Other Dairy by Category: % Value Growth 2015-2020
Table 5 Sales of Cream by Type: % Value 2015-2020
Table 6 NBO Company Shares of Other Dairy: % Value 2016-2020
Table 7 LBN Brand Shares of Other Dairy: % Value 2017-2020
Table 8 Distribution of Other Dairy by Format: % Value 2015-2020
Table 9 Forecast Sales of Other Dairy by Category: Volume 2020-2025
Table 10 Forecast Sales of Other Dairy by Category: Value 2020-2025
Table 11 Forecast Sales of Other Dairy by Category: % Volume Growth 2020-2025
Table 12 Forecast Sales of Other Dairy by Category: % Value Growth 2020-2025

Packaged Food in Austria - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on packaged food

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for packaged food?

FOODSERVICE

Sales to Foodservice

The lockdown causes sales to decline, while ongoing restrictions reduce foodservice orders
Increase in takeaway and delivery services, as foodservice outlets close during lockdown
Retail sales of packaged food are set to compensate for low foodservice figures

Consumer Foodservice

Closures and ongoing regulations restrict sales for consumer foodservice
The impact of COVID-19 on tourism dampens sales for consumer foodservice
COVID-19 impacts consumer foodservice sales at Christmas, as restrictions remain in place

Category Data

Chart 1 Packaged Food Value Sales Growth Scenarios: 2018-2025
Chart 2 Packaged Food Impact of Drivers on Value Sales: 2017-2025
Table 13 Foodservice Sales of Packaged Food by Category: Volume 2015-2020
Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2020-2025
Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2020-2025

MARKET DATA

Table 17 Sales of Packaged Food by Category: Volume 2015-2020
Table 18 Sales of Packaged Food by Category: Value 2015-2020
Table 19 Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 20 Sales of Packaged Food by Category: % Value Growth 2015-2020
Table 21 GBO Company Shares of Packaged Food: % Value 2016-2020
Table 22 NBO Company Shares of Packaged Food: % Value 2016-2020
Table 23 LBN Brand Shares of Packaged Food: % Value 2017-2020
Table 24 Penetration of Private Label by Category: % Value 2015-2020
Table 25 Distribution of Packaged Food by Format: % Value 2015-2020
Table 26 Distribution of Packaged Food by Format and Category: % Value 2020
Table 27 Forecast Sales of Packaged Food by Category: Volume 2020-2025
Table 28 Forecast Sales of Packaged Food by Category: Value 2020-2025
Table 29 Forecast Sales of Packaged Food by Category: % Volume Growth 2020-2025
Table 30 Forecast Sales of Packaged Food by Category: % Value Growth 2020-2025

Megatrends

Country Report

Other Dairy in Austria

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Foodservice volume sales suffer in lockdown, while panic buying and home cooking trends gives other dairy a welcome boost

Leader Danone capitalises on its strong position in well-performing categories

Domestic producers face growing competition from private label’s lower prices and new products.

Samples

Overview

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Table of Contents

Other Dairy in Austria - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Foodservice volume sales suffer in lockdown, while panic buying and home cooking trends gives other dairy a welcome boost

Leader Danone capitalises on its strong position in well-performing categories

Domestic producers face growing competition from private label’s lower prices and new products.

RECOVERY AND OPPORTUNITIES

Fromage frais and quark in vogue, while antiquated coffee whiteners and condensed milk fall out of favour in the forecast period

Chilled snacks – healthier than other desserts?

Health conscious consumers indulge less often but with products of a better quality in the forecast period

CATEGORY DATA

Packaged Food in Austria - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on packaged food

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for packaged food?

FOODSERVICE

Sales to Foodservice

Consumer Foodservice

Category Data

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

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