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Country Report

Pet Care in

Pet Care in Mexico

42 pages, May 2018

US$2,100

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Pet care an attractive growth industry in Mexico

The pet care industry received all the benefits of growing trends and current lifestyles of the Mexican population during 2017, recording positive results in volume and value terms within all categories. In spite of the uncertainty at the beginning of the year, most companies managed to remain positive until the second half of the year, when the local economy stabilised.

The evolution of a niche segment

Brand differentiation within pet care categories is mainly focused on premiumisation of products, targeting more demanding consumers who want to offer the best options to their pets. Not only are multinational companies aware of this trend, but also domestic manufacturers, which are developing premium and super premium pet food and pet products, such as Tiër Holistic, Guaw, Deli Barf, Perruno, RHED and Bleiz.

More competitors looking to take share from leading brands

2017 was an important year for many pet food companies in terms of investments aiming to gain share from leading brands. The strategies were different from one company to another and most of them expect to see the results in 2018 or 2019.

Tough competition between online retailers and pet superstores

Internet retailing is one of the fastest-growing distribution channels within pet care, followed closely by pet superstores, which continued with their expansion plans, reaching more cities in 2017. Pure online retailers are divided in two main groups, large domestic and multinational companies, which generate the bulk of transactions and sales, and small independent companies or brands that choose online channels to reach their target customers all over the world.

New standards to improve pet food quality

CONAFAB is a national trade association comprising nearly 90% of pet food manufacturers in Mexico, and one of its core activities is promoting all members’ compliance with regulations and encouraging consumption of pet food through different activities. After two years of investigation, negotiation and hard work, in 2017 CONAFAB finally issued a production standard to promote a quality seal that pet food manufacturers must have, as a first step, due to the lack of an Official Mexican Standard (NOM).

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Pet Care Sample Report Sample Data Extraction

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Pet Care industry in Mexico with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Pet Care industry in Mexico, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Mexico for free:

The Pet Care in Mexico market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Pet Care in Mexico?
What are the major brands in Mexico?
How did the downturn affect pet care spending?
Which is the best-performing category within pet care?
Which is the fastest-growing pet food manufacturer?
How have pet specialists fared in recent years?
What are growth prospects for pet care in the next 5 years?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Pet Care market research database.

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Pet Care in Mexico

EXECUTIVE SUMMARY

Pet care an attractive growth industry in Mexico

The evolution of a niche segment

More competitors looking to take share from leading brands

Tough competition between online retailers and pet superstores

New standards to improve pet food quality

MARKET INDICATORS

Table 1 Pet Populations 2013-2018

MARKET DATA

Table 2 Sales of Pet Food by Category: Volume 2013-2018
Table 3 Sales of Pet Care by Category: Value 2013-2018
Table 4 Sales of Pet Food by Category: % Volume Growth 2013-2018
Table 5 Sales of Pet Care by Category: % Value Growth 2013-2018
Table 6 NBO Company Shares of Pet Food: % Value 2013-2017
Table 7 LBN Brand Shares of Pet Food: % Value 2014-2017
Table 8 NBO Company Shares of Dog and Cat Food: % Value 2013-2017
Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2014-2017
Table 10 Penetration of Private Label in Pet Care by Category: % Value 2013-2017
Table 11 Distribution of Pet Care by Format: % Value 2013-2018
Table 12 Distribution of Pet Care by Format and Category: % Value 2018
Table 13 Distribution of Dog and Cat Food by Format: % Value 2013-2018
Table 14 Distribution of Dog and Cat Food by Format and Category: % Value 2018
Table 15 Forecast Sales of Pet Food by Category: Volume 2018-2023
Table 16 Forecast Sales of Pet Care by Category: Value 2018-2023
Table 17 Forecast Sales of Pet Food by Category: % Volume Growth 2018-2023
Table 18 Forecast Sales of Pet Care by Category: % Value Growth 2018-2023

DEFINITIONS

SOURCES

Summary 1 Research Sources

Cat Food in Mexico

HEADLINES

PROSPECTS

Preference for cats increases amongst Mexican pet lovers

Wet food drives cat food sales

More companies will focus on cat food development

COMPETITIVE LANDSCAPE

Leading brands lose share to Minino

Product development focus on cat treats

Premium brands gain in importance

CATEGORY INDICATORS

Table 19 Cat Owning Households: % Analysis 2013-2018
Table 20 Cat Population 2013-2018
Table 21 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2013-2018

CATEGORY DATA

Summary 2 Cat Food by Price Band 2018
Table 22 Sales of Cat Food by Category: Volume 2013-2018
Table 23 Sales of Cat Food by Category: Value 2013-2018
Table 24 Sales of Cat Food by Category: % Volume Growth 2013-2018
Table 25 Sales of Cat Food by Category: % Value Growth 2013-2018
Table 26 Sales of Premium Cat Food by Category: Value 2013-2018
Table 27 Sales of Premium Cat Food by Category: % Value Growth 2013-2018
Table 28 Sales of Dry Cat Food by Life-Cycle: % Value 2013-2018
Table 29 Sales of Wet Cat Food by Life-Cycle: % Value 2013-2018
Table 30 NBO Company Shares of Cat Food: % Value 2013-2017
Table 31 LBN Brand Shares of Cat Food: % Value 2014-2017
Table 32 LBN Brand Shares of Cat Treats: % Value 2014-2017
Table 33 Forecast Sales of Cat Food by Category: Volume 2018-2023
Table 34 Forecast Sales of Cat Food by Category: Value 2018-2023
Table 35 Forecast Sales of Cat Food by Category: % Volume Growth 2018-2023
Table 36 Forecast Sales of Cat Food by Category: % Value Growth 2018-2023

Dog Food in Mexico

HEADLINES

PROSPECTS

More brands, more opportunities to continue growing

Online retailers aim to be the best option to purchase dog food

Other food alternatives to pamper dogs

COMPETITIVE LANDSCAPE

Marketing and promotional activities remain relevant for consumers

Increasing interest in healthy dog food

Industrias Bachoco acquires La Perla

CATEGORY INDICATORS

Table 37 Dog Owning Households: % Analysis 2013-2018
Table 38 Dog Population 2013-2018
Table 39 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2013-2018

CATEGORY DATA

Summary 3 Dog Food by Price Band 2018
Table 40 Sales of Dog Food by Category: Volume 2013-2018
Table 41 Sales of Dog Food by Category: Value 2013-2018
Table 42 Sales of Dog Food by Category: % Volume Growth 2013-2018
Table 43 Sales of Dog Food by Category: % Value Growth 2013-2018
Table 44 Sales of Premium Dog Food by Category: Value 2013-2018
Table 45 Sales of Premium Dog Food by Category: % Value Growth 2013-2018
Table 46 Sales of Dry Dog Food by Life-Cycle: % Value 2013-2018
Table 47 Sales of Wet Dog Food by Life-Cycle: % Value 2013-2018
Table 48 NBO Company Shares of Dog Food: % Value 2013-2017
Table 49 LBN Brand Shares of Dog Food: % Value 2014-2017
Table 50 LBN Brand Shares of Dog Treats: % Value 2014-2017
Table 51 Forecast Sales of Dog Food by Category: Volume 2018-2023
Table 52 Forecast Sales of Dog Food by Category: Value 2018-2023
Table 53 Forecast Sales of Dog Food by Category: % Volume Growth 2018-2023
Table 54 Forecast Sales of Dog Food by Category: % Value Growth 2018-2023

Other Pet Food in Mexico

HEADLINES

PROSPECTS

Other pets are becoming more popular amongst Mexicans

Small mammals are chosen over other small species

Expansion plans of pet superstores benefit other pet food distribution

COMPETITIVE LANDSCAPE

Grupo Acuario Lomas leads other pet food

Lack of promotion and marketing amongst competitors

Domestic manufacturers are increasingly present

CATEGORY INDICATORS

Table 55 Other Pet Population 2013-2018

CATEGORY DATA

Table 56 Sales of Other Pet Food by Category: Volume 2013-2018
Table 57 Sales of Other Pet Food by Category: Value 2013-2018
Table 58 Sales of Other Pet Food by Category: % Volume Growth 2013-2018
Table 59 Sales of Other Pet Food by Category: % Value Growth 2013-2018
Table 60 LBN Brand Shares of Bird Food: % Value 2014-2017
Table 61 LBN Brand Shares of Fish Food: % Value 2014-2017
Table 62 LBN Brand Shares of Small Mammal/Reptile Food: % Value 2014-2017
Table 63 Forecast Sales of Other Pet Food by Category: Volume 2018-2023
Table 64 Forecast Sales of Other Pet Food by Category: Value 2018-2023
Table 65 Forecast Sales of Other Pet Food by Category: % Volume Growth 2018-2023
Table 66 Forecast Sales of Other Pet Food by Category: % Value Growth 2018-2023

Pet Products in Mexico

HEADLINES

PROSPECTS

Flea/tick treatments boost pet care

Humanisation of pets favours other pet products

Cat products are on the rise

COMPETITIVE LANDSCAPE

Bayer remains the leading company

Pet superstore Maskota tests a new strategy

Independent domestic manufacturers of other products on the rise

CATEGORY DATA

Table 67 Sales of Pet Products by Category: Value 2013-2018
Table 68 Sales of Pet Products by Category: % Value Growth 2013-2018
Table 69 Sales of Pet Healthcare by Type: % Value 2013-2018
Table 70 Sales of Other Pet Products by Type: % Value 2013-2018
Table 71 Forecast Sales of Pet Products by Category: Value 2018-2023
Table 72 Forecast Sales of Pet Products by Category: % Value Growth 2018-2023

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Megatrends

Country Report

Pet Care in Mexico

New Report Guarantee

Executive Summary

New Report Guarantee

Pet care an attractive growth industry in Mexico

The evolution of a niche segment

More competitors looking to take share from leading brands

Tough competition between online retailers and pet superstores

New standards to improve pet food quality

Samples

Overview

Why buy this report?

Samples: FAQs about samples

Want to find out more about this report?

Table of Contents

Pet Care in Mexico

EXECUTIVE SUMMARY

Pet care an attractive growth industry in Mexico

The evolution of a niche segment

More competitors looking to take share from leading brands

Tough competition between online retailers and pet superstores

New standards to improve pet food quality

MARKET INDICATORS

MARKET DATA

DEFINITIONS

SOURCES

Cat Food in Mexico

HEADLINES

PROSPECTS

Preference for cats increases amongst Mexican pet lovers

Wet food drives cat food sales

More companies will focus on cat food development

COMPETITIVE LANDSCAPE

Leading brands lose share to Minino

Product development focus on cat treats

Premium brands gain in importance

CATEGORY INDICATORS

CATEGORY DATA

Dog Food in Mexico

HEADLINES

PROSPECTS

More brands, more opportunities to continue growing

Online retailers aim to be the best option to purchase dog food

Other food alternatives to pamper dogs

COMPETITIVE LANDSCAPE

Marketing and promotional activities remain relevant for consumers

Increasing interest in healthy dog food

Industrias Bachoco acquires La Perla

CATEGORY INDICATORS

CATEGORY DATA

Other Pet Food in Mexico

HEADLINES

PROSPECTS

Other pets are becoming more popular amongst Mexicans

Small mammals are chosen over other small species

Expansion plans of pet superstores benefit other pet food distribution

COMPETITIVE LANDSCAPE

Grupo Acuario Lomas leads other pet food

Lack of promotion and marketing amongst competitors

Domestic manufacturers are increasingly present

CATEGORY INDICATORS

CATEGORY DATA

Pet Products in Mexico

HEADLINES

PROSPECTS

Flea/tick treatments boost pet care

Humanisation of pets favours other pet products

Cat products are on the rise

COMPETITIVE LANDSCAPE

Bayer remains the leading company

Pet superstore Maskota tests a new strategy

Independent domestic manufacturers of other products on the rise

CATEGORY DATA

Why buy this report?

Want to find out more about this report?

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