Pet care continues to enjoy strong double-digit growth in value and volume terms in 2022. COVID-19 is under control and social distancing measures are not as strict as they were in 2021.
The mid-priced segment has continued to witness the most dynamic growth across all categories in pet care in 2022, with this also being the segment with the largest sales base. Mid-priced products are outperforming premium options due to the financial impact of the COVID-19 pandemic, which has led to a drop in disposable income.
The leading players in pet care are all major players in dog and cat food and include Perfect Companion (Vietnam) Co Ltd, Guyomarc'h Vietnam Co Ltd, and Mars Inc. Outside of these top three players pet care remains highly fragmented, with a large number of players spread across the different small categories such as pet products and pet treats and mixers.
Independent pet shops continue to dominate the distribution of pet care products in Vietnam, which is largely down to the fact these stores carry a much broader product range than in supermarkets or hypermarkets. Nonetheless, e-commerce has continued to see dynamic growth in 2022 with many consumers have come to appreciate the convenience of shopping online, especially for heavy, bulky items, such as large sacks of dog food.
After seeing slower growth since the start of the pandemic, the growth of pet care is projected to accelerate from 2023 onwards driven in large part by the burgeoning pet population and the growing shift to prepared pet food. All categories are forecast to see growth, with dog and cat food set to perform particularly well and remaining key to the overall development of pet care in the country.
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Understand the latest market trends and future growth opportunities for the Pet Care industry in Vietnam with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:
If you're in the Pet Care industry in Vietnam, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
This is the aggregation of pet food and pet products.See All of Our Definitions
This report originates from Passport, our Pet Care research and analysis database.
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