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Country Report

Pet Care in

Pet Care in Vietnam

Apr 2021

US$2,100

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

COVID-19 impact on pet care

The impact of COVID-19 on pet care in Vietnam has been less serious than in many other countries globally. This is thanks to strong control of the virus due to prompt actions by the government, which helped maintain double-digit growth in both retail volume and current value terms in 2020, and this is set to continue in 2021.

COVID-19 country impact

Vietnam was one of the first Asian countries to successfully contain the spread of COVID-19, resulting in very few cases in the early stages of the pandemic. Vietnam suspended all flights from mainland China on 1 February, followed by all international flights from 25 March.

Company response

Perfect Companion (Vietnam) continued to lead pet care in value terms in 2020, followed by Mars and Guyomarc'h Vietnam. Together, these players accounted for approaching two thirds of value sales in this year, and were the only players to hold double-digit value shares.

Retailing shift

Despite the fact that stores selling pet care products have been able to open as usual during the COVID-19 pandemic, changes in the distribution landscape have been seen. E-commerce has been growing rapidly in Vietnam, including for pet care products, as some consumers have been reluctant to visit public areas such as store-based retailers, and risk contact with people who may be infected with the virus.

What next for pet care?

After a slowdown in the rates of retail volume and current value growth in 2020, 2021 is set to see an improvement, and this trend is expected to continue throughout the forecast period, with rising rates of growth forecast. All categories are forecast to see growth, with cat food and dog food set to perform particularly well.

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Pet Care Sample Report Sample Data Extraction

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Pet Care industry in Vietnam with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Pet Care industry in Vietnam, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Vietnam for free:

The Pet Care in Vietnam market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Pet Care in Vietnam?
What are the major brands in Vietnam?
How did the downturn affect pet care spending?
Which is the best-performing category within pet care?
Which is the fastest-growing pet food manufacturer?
How have pet specialists fared in recent years?
What are growth prospects for pet care in the next 5 years?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Pet Care market research database.

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Pet Care in Vietnam

EXECUTIVE SUMMARY

COVID-19 impact on pet care

COVID-19 country impact

Company response

Retailing shift

What next for pet care?

MARKET INDICATORS

Table 1 Pet Populations 2016-2021

MARKET DATA

Table 2 Sales of Pet Food by Category: Volume 2016-2021
Table 3 Sales of Pet Care by Category: Value 2016-2021
Table 4 Sales of Pet Food by Category: % Volume Growth 2016-2021
Table 5 Sales of Pet Care by Category: % Value Growth 2016-2021
Table 6 NBO Company Shares of Pet Food: % Value 2016-2020
Table 7 LBN Brand Shares of Pet Food: % Value 2017-2020
Table 8 NBO Company Shares of Dog and Cat Food: % Value 2016-2020
Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2017-2020
Table 10 Distribution of Pet Care by Format: % Value 2016-2021
Table 11 Distribution of Pet Care by Format and Category: % Value 2021
Table 12 Distribution of Dog and Cat Food by Format: % Value 2016-2021
Table 13 Distribution of Dog and Cat Food by Format and Category: % Value 2021
Table 14 Forecast Sales of Pet Food by Category: Volume 2021-2026
Table 15 Forecast Sales of Pet Care by Category: Value 2021-2026
Table 16 Forecast Sales of Pet Food by Category: % Volume Growth 2021-2026
Table 17 Forecast Sales of Pet Care by Category: % Value Growth 2021-2026

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 1 Research Sources

Dog Food in Vietnam

KEY DATA FINDINGS

2021 IMPACT

Lower incomes due to COVID-19 lead to slightly slower growth rates

However, dynamic growth continues as the dog population rises

Leader maintains its dominance, and switch to e-commerce seen

RECOVERY AND OPPORTUNITIES

Rising rates of growth throughout the forecast period

Mid-priced dog food set to continue to drive growth

Traditional channels will remain key despite growth of e-commerce

CATEGORY INDICATORS

Table 18 Dog Owning Households: % Analysis 2016-2021
Table 19 Dog Population 2016-2021
Table 20 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2016-2021

CATEGORY DATA

Summary 2 Dog Food by Price Band 2021
Table 21 Sales of Dog Food by Category: Volume 2016-2021
Table 22 Sales of Dog Food by Category: Value 2016-2021
Table 23 Sales of Dog Food by Category: % Volume Growth 2016-2021
Table 24 Sales of Dog Food by Category: % Value Growth 2016-2021
Table 25 Sales of Dry Dog Food by Life-Cycle: % Value 2016-2021
Table 26 Sales of Wet Dog Food by Life-Cycle: % Value 2016-2021
Table 27 NBO Company Shares of Dog Food: % Value 2016-2020
Table 28 LBN Brand Shares of Dog Food: % Value 2017-2020
Table 29 LBN Brand Shares of Dog Treats and Mixers: % Value 2017-2020
Table 30 Distribution of Dog Food by Format: % Value 2016-2021
Table 31 Forecast Sales of Dog Food by Category: Volume 2021-2026
Table 32 Forecast Sales of Dog Food by Category: Value 2021-2026
Table 33 Forecast Sales of Dog Food by Category: % Volume Growth 2021-2026
Table 34 Forecast Sales of Dog Food by Category: % Value Growth 2021-2026

Cat Food in Vietnam

KEY DATA FINDINGS

2021 IMPACT

Dynamic although slower growth continues, from a low base

Online marketing and in-store activation are preferred by players during COVID-19

Main players are expected to be more proactive in 2021

RECOVERY AND OPPORTUNITIES

Dynamic growth due to rising cat ownership and improving incomes

Dry cat food set to maintain strong growth as more owners feed prepared food

Players will continue to invest in online marketing and boosting e-commerce

CATEGORY INDICATORS

Table 35 Cat Owning Households: % Analysis 2016-2021
Table 36 Cat Population 2016-2021
Table 37 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2016-2021

CATEGORY DATA

Summary 3 Cat Food by Price Band 2021
Table 38 Sales of Cat Food by Category: Volume 2016-2021
Table 39 Sales of Cat Food by Category: Value 2016-2021
Table 40 Sales of Cat Food by Category: % Volume Growth 2016-2021
Table 41 Sales of Cat Food by Category: % Value Growth 2016-2021
Table 42 Sales of Dry Cat Food by Life-Cycle: % Value 2016-2021
Table 43 Sales of Wet Cat Food by Life-Cycle: % Value 2016-2021
Table 44 NBO Company Shares of Cat Food: % Value 2016-2020
Table 45 LBN Brand Shares of Cat Food: % Value 2017-2020
Table 46 Distribution of Cat Food by Format: % Value 2016-2021
Table 47 Forecast Sales of Cat Food by Category: Volume 2021-2026
Table 48 Forecast Sales of Cat Food by Category: Value 2021-2026
Table 49 Forecast Sales of Cat Food by Category: % Volume Growth 2021-2026
Table 50 Forecast Sales of Cat Food by Category: % Value Growth 2021-2026

Other Pet Food in Vietnam

KEY DATA FINDINGS

2021 IMPACT

COVID-19 has a negative impact as consumers cut costs where possible

Limited distribution and marketing activities in other pet food

Other pet food remains fragmented

RECOVERY AND OPPORTUNITIES

Growth set to be driven by economic recovery and growing population of other pets

Fish food expected to see the best growth in other pet food

Traditional pet shops set to remain the leading distribution channel

CATEGORY INDICATORS

Table 51 Other Pet Population 2016-2021

CATEGORY DATA

Table 52 Sales of Other Pet Food by Category: Volume 2016-2021
Table 53 Sales of Other Pet Food by Category: Value 2016-2021
Table 54 Sales of Other Pet Food by Category: % Volume Growth 2016-2021
Table 55 Sales of Other Pet Food by Category: % Value Growth 2016-2021
Table 56 LBN Brand Shares of Bird Food: % Value 2017-2020
Table 57 LBN Brand Shares of Fish Food: % Value 2017-2020
Table 58 Distribution of Other Pet Food by Format: % Value 2016-2021
Table 59 Forecast Sales of Other Pet Food by Category: Volume 2021-2026
Table 60 Forecast Sales of Other Pet Food by Category: Value 2021-2026
Table 61 Forecast Sales of Other Pet Food by Category: % Volume Growth 2021-2026
Table 62 Forecast Sales of Other Pet Food by Category: % Value Growth 2021-2026

Pet Products in Vietnam

KEY DATA FINDINGS

2021 IMPACT

Slight negative impact from COVID-19, but this is short-lived

Limited marketing activities in pet products

Distribution of brands is locally discrete

RECOVERY AND OPPORTUNITIES

Dynamic growth expected due to rising pet population and economic recovery

Pet healthcare expected to maintain strong growth due to desire for pets’ wellbeing

Distribution to play an important role in category development in 2022 and beyond

CATEGORY DATA

Table 63 Sales of Pet Products by Category: Value 2016-2021
Table 64 Sales of Pet Products by Category: % Value Growth 2016-2021
Table 65 Sales of Pet Healthcare by Type: % Value 2016-2021
Table 66 Sales of Other Pet Products by Type: % Value 2016-2021
Table 67 NBO Company Shares of Pet Products: % Value 2016-2020
Table 68 LBN Brand Shares of Pet Products: % Value 2017-2020
Table 69 Distribution of Pet Products by Format: % Value 2016-2021
Table 70 Forecast Sales of Pet Products by Category: Value 2021-2026
Table 71 Forecast Sales of Pet Products by Category: % Value Growth 2021-2026

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Megatrends

Country Report

Pet Care in Vietnam

New Report Guarantee

Executive Summary

New Report Guarantee

COVID-19 impact on pet care

COVID-19 country impact

Company response

Retailing shift

What next for pet care?

Samples

Overview

Why buy this report?

Samples: FAQs about samples

Want to find out more about this report?

Table of Contents

Pet Care in Vietnam

EXECUTIVE SUMMARY

COVID-19 impact on pet care

COVID-19 country impact

Company response

Retailing shift

What next for pet care?

MARKET INDICATORS

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Dog Food in Vietnam

KEY DATA FINDINGS

2021 IMPACT

Lower incomes due to COVID-19 lead to slightly slower growth rates

However, dynamic growth continues as the dog population rises

Leader maintains its dominance, and switch to e-commerce seen

RECOVERY AND OPPORTUNITIES

Rising rates of growth throughout the forecast period

Mid-priced dog food set to continue to drive growth

Traditional channels will remain key despite growth of e-commerce

CATEGORY INDICATORS

CATEGORY DATA

Cat Food in Vietnam

KEY DATA FINDINGS

2021 IMPACT

Dynamic although slower growth continues, from a low base

Online marketing and in-store activation are preferred by players during COVID-19

Main players are expected to be more proactive in 2021

RECOVERY AND OPPORTUNITIES

Dynamic growth due to rising cat ownership and improving incomes

Dry cat food set to maintain strong growth as more owners feed prepared food

Players will continue to invest in online marketing and boosting e-commerce

CATEGORY INDICATORS

CATEGORY DATA

Other Pet Food in Vietnam

KEY DATA FINDINGS

2021 IMPACT

COVID-19 has a negative impact as consumers cut costs where possible

Limited distribution and marketing activities in other pet food

Other pet food remains fragmented

RECOVERY AND OPPORTUNITIES

Growth set to be driven by economic recovery and growing population of other pets

Fish food expected to see the best growth in other pet food

Traditional pet shops set to remain the leading distribution channel

CATEGORY INDICATORS

CATEGORY DATA

Pet Products in Vietnam

KEY DATA FINDINGS

2021 IMPACT

Slight negative impact from COVID-19, but this is short-lived

Limited marketing activities in pet products

Distribution of brands is locally discrete

RECOVERY AND OPPORTUNITIES

Dynamic growth expected due to rising pet population and economic recovery

Pet healthcare expected to maintain strong growth due to desire for pets’ wellbeing

Distribution to play an important role in category development in 2022 and beyond

CATEGORY DATA

Why buy this report?

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