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Pet Care in Vietnam

April 2021
USD 2,100
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Overview:

Understand the latest market trends and future growth opportunities for the Pet Care industry in Vietnam with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:

  • Cat Food
  • Dog Food
  • Other Pet Food
  • Pet Products

If you're in the Pet Care industry in Vietnam, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Pet Care in Vietnam report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Pet Care in Vietnam?
  • Which are the leading brands in Pet Care in Vietnam?
  • How are products distributed in Pet Care in Vietnam?
  • How is the rise of e-commerce impacting the retail environment and consumer engagement?
  • How are fashions and values in human food echoed in food for pets?
  • How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
  • Where is future growth expected to be most dynamic?

Pet Care in Vietnam

EXECUTIVE SUMMARY

COVID-19 impact on pet care
COVID-19 country impact
Company response
Retailing shift
What next for pet care?

MARKET INDICATORS

Table 1 Pet Populations 2016-2021

MARKET DATA

Table 2 Sales of Pet Food by Category: Volume 2016-2021 Table 3 Sales of Pet Care by Category: Value 2016-2021 Table 4 Sales of Pet Food by Category: % Volume Growth 2016-2021 Table 5 Sales of Pet Care by Category: % Value Growth 2016-2021 Table 6 NBO Company Shares of Pet Food: % Value 2016-2020 Table 7 LBN Brand Shares of Pet Food: % Value 2017-2020 Table 8 NBO Company Shares of Dog and Cat Food: % Value 2016-2020 Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2017-2020 Table 10 Distribution of Pet Care by Format: % Value 2016-2021 Table 11 Distribution of Pet Care by Format and Category: % Value 2021 Table 12 Distribution of Dog and Cat Food by Format: % Value 2016-2021 Table 13 Distribution of Dog and Cat Food by Format and Category: % Value 2021 Table 14 Forecast Sales of Pet Food by Category: Volume 2021-2026 Table 15 Forecast Sales of Pet Care by Category: Value 2021-2026 Table 16 Forecast Sales of Pet Food by Category: % Volume Growth 2021-2026 Table 17 Forecast Sales of Pet Care by Category: % Value Growth 2021-2026

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 1 Research Sources

Dog Food in Vietnam

KEY DATA FINDINGS

2021 IMPACT

Lower incomes due to COVID-19 lead to slightly slower growth rates
However, dynamic growth continues as the dog population rises
Leader maintains its dominance, and switch to e-commerce seen

RECOVERY AND OPPORTUNITIES

Rising rates of growth throughout the forecast period
Mid-priced dog food set to continue to drive growth
Traditional channels will remain key despite growth of e-commerce

CATEGORY INDICATORS

Table 18 Dog Owning Households: % Analysis 2016-2021 Table 19 Dog Population 2016-2021 Table 20 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2016-2021

CATEGORY DATA

Summary 2 Dog Food by Price Band 2021 Table 21 Sales of Dog Food by Category: Volume 2016-2021 Table 22 Sales of Dog Food by Category: Value 2016-2021 Table 23 Sales of Dog Food by Category: % Volume Growth 2016-2021 Table 24 Sales of Dog Food by Category: % Value Growth 2016-2021 Table 25 Sales of Dry Dog Food by Life-Cycle: % Value 2016-2021 Table 26 Sales of Wet Dog Food by Life-Cycle: % Value 2016-2021 Table 27 NBO Company Shares of Dog Food: % Value 2016-2020 Table 28 LBN Brand Shares of Dog Food: % Value 2017-2020 Table 29 LBN Brand Shares of Dog Treats and Mixers: % Value 2017-2020 Table 30 Distribution of Dog Food by Format: % Value 2016-2021 Table 31 Forecast Sales of Dog Food by Category: Volume 2021-2026 Table 32 Forecast Sales of Dog Food by Category: Value 2021-2026 Table 33 Forecast Sales of Dog Food by Category: % Volume Growth 2021-2026 Table 34 Forecast Sales of Dog Food by Category: % Value Growth 2021-2026

Cat Food in Vietnam

KEY DATA FINDINGS

2021 IMPACT

Dynamic although slower growth continues, from a low base
Online marketing and in-store activation are preferred by players during COVID-19
Main players are expected to be more proactive in 2021

RECOVERY AND OPPORTUNITIES

Dynamic growth due to rising cat ownership and improving incomes
Dry cat food set to maintain strong growth as more owners feed prepared food
Players will continue to invest in online marketing and boosting e-commerce

CATEGORY INDICATORS

Table 35 Cat Owning Households: % Analysis 2016-2021 Table 36 Cat Population 2016-2021 Table 37 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2016-2021

CATEGORY DATA

Summary 3 Cat Food by Price Band 2021 Table 38 Sales of Cat Food by Category: Volume 2016-2021 Table 39 Sales of Cat Food by Category: Value 2016-2021 Table 40 Sales of Cat Food by Category: % Volume Growth 2016-2021 Table 41 Sales of Cat Food by Category: % Value Growth 2016-2021 Table 42 Sales of Dry Cat Food by Life-Cycle: % Value 2016-2021 Table 43 Sales of Wet Cat Food by Life-Cycle: % Value 2016-2021 Table 44 NBO Company Shares of Cat Food: % Value 2016-2020 Table 45 LBN Brand Shares of Cat Food: % Value 2017-2020 Table 46 Distribution of Cat Food by Format: % Value 2016-2021 Table 47 Forecast Sales of Cat Food by Category: Volume 2021-2026 Table 48 Forecast Sales of Cat Food by Category: Value 2021-2026 Table 49 Forecast Sales of Cat Food by Category: % Volume Growth 2021-2026 Table 50 Forecast Sales of Cat Food by Category: % Value Growth 2021-2026

Other Pet Food in Vietnam

KEY DATA FINDINGS

2021 IMPACT

COVID-19 has a negative impact as consumers cut costs where possible
Limited distribution and marketing activities in other pet food
Other pet food remains fragmented

RECOVERY AND OPPORTUNITIES

Growth set to be driven by economic recovery and growing population of other pets
Fish food expected to see the best growth in other pet food
Traditional pet shops set to remain the leading distribution channel

CATEGORY INDICATORS

Table 51 Other Pet Population 2016-2021

CATEGORY DATA

Table 52 Sales of Other Pet Food by Category: Volume 2016-2021 Table 53 Sales of Other Pet Food by Category: Value 2016-2021 Table 54 Sales of Other Pet Food by Category: % Volume Growth 2016-2021 Table 55 Sales of Other Pet Food by Category: % Value Growth 2016-2021 Table 56 LBN Brand Shares of Bird Food: % Value 2017-2020 Table 57 LBN Brand Shares of Fish Food: % Value 2017-2020 Table 58 Distribution of Other Pet Food by Format: % Value 2016-2021 Table 59 Forecast Sales of Other Pet Food by Category: Volume 2021-2026 Table 60 Forecast Sales of Other Pet Food by Category: Value 2021-2026 Table 61 Forecast Sales of Other Pet Food by Category: % Volume Growth 2021-2026 Table 62 Forecast Sales of Other Pet Food by Category: % Value Growth 2021-2026

Pet Products in Vietnam

KEY DATA FINDINGS

2021 IMPACT

Slight negative impact from COVID-19, but this is short-lived
Limited marketing activities in pet products
Distribution of brands is locally discrete

RECOVERY AND OPPORTUNITIES

Dynamic growth expected due to rising pet population and economic recovery
Pet healthcare expected to maintain strong growth due to desire for pets’ wellbeing
Distribution to play an important role in category development in 2022 and beyond

CATEGORY DATA

Table 63 Sales of Pet Products by Category: Value 2016-2021 Table 64 Sales of Pet Products by Category: % Value Growth 2016-2021 Table 65 Sales of Pet Healthcare by Type: % Value 2016-2021 Table 66 Sales of Other Pet Products by Type: % Value 2016-2021 Table 67 NBO Company Shares of Pet Products: % Value 2016-2020 Table 68 LBN Brand Shares of Pet Products: % Value 2017-2020 Table 69 Distribution of Pet Products by Format: % Value 2016-2021 Table 70 Forecast Sales of Pet Products by Category: Value 2021-2026 Table 71 Forecast Sales of Pet Products by Category: % Value Growth 2021-2026
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This report originates from Passport, our Pet Care research and analysis database.

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