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Country Report

Pet Care in

Pet Care in Peru

36 pages, May 2018

US$2,100

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Executive Summary

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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Main driver in pet care is owners switching from home-made food to packaged food

Pet care is increasing at high rates, surpassing the growth of the economy. The main factor causing this growth is a constant increase in the number of pets, particularly cats and dogs, along with more pet owners switching from home-made food and unpackaged food to industrially manufactured pet food, recognising that it provides essential ingredients and nutrients in the right proportions to maintain the health of their pets, with healthy fur and the correct weight.

Pet diets are based on dry products

While it is true that wet food is growing faster than dry food, it is not common for pets to be fed exclusively with wet food, due to its higher cost. Generally, pet owners who purchase wet food also buy dry products and alternate or combine them.

Leading competitor uses low-cost strategy

Rinti SA is the leading competitor in pet care. This local manufacturer has a low-cost strategy, offering products in the economy and mid-priced segments.

Small independent veterinary clinics have a presence in all neighbourhoods

There are almost five million veterinary clinics in Peru, which are usually small and independent, administered by a veterinarian who is also the owner. This format of independent outlets offers a wide variety of products and services, serving all socioeconomic segments.

Pet care industry will continue growing

Pet care food and products will keep growing at strong rates over the forecast period. The main threat to growth is economic slowdown, caused by the paralysis of some large investment projects and by political instability.

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Pet Care Sample Report Sample Data Extraction

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Pet Care industry in Peru with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Pet Care industry in Peru, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Peru for free:

The Pet Care in Peru market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Pet Care in Peru?
What are the major brands in Peru?
How did the downturn affect pet care spending?
Which is the best-performing category within pet care?
Which is the fastest-growing pet food manufacturer?
How have pet specialists fared in recent years?
What are growth prospects for pet care in the next 5 years?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Pet Care market research database.

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Pet Care in Peru

EXECUTIVE SUMMARY

Main driver in pet care is owners switching from home-made food to packaged food

Pet diets are based on dry products

Leading competitor uses low-cost strategy

Small independent veterinary clinics have a presence in all neighbourhoods

Pet care industry will continue growing

MARKET INDICATORS

Table 1 Pet Populations 2013-2018

MARKET DATA

Table 2 Sales of Pet Food by Category: Volume 2013-2018
Table 3 Sales of Pet Care by Category: Value 2013-2018
Table 4 Sales of Pet Food by Category: % Volume Growth 2013-2018
Table 5 Sales of Pet Care by Category: % Value Growth 2013-2018
Table 6 NBO Company Shares of Pet Food: % Value 2013-2017
Table 7 LBN Brand Shares of Pet Food: % Value 2014-2017
Table 8 NBO Company Shares of Dog and Cat Food: % Value 2013-2017
Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2014-2017
Table 10 Distribution of Pet Care by Format: % Value 2013-2018
Table 11 Distribution of Pet Care by Format and Category: % Value 2018
Table 12 Distribution of Dog and Cat Food by Format: % Value 2013-2018
Table 13 Distribution of Dog and Cat Food by Format and Category: % Value 2018
Table 14 Forecast Sales of Pet Food by Category: Volume 2018-2023
Table 15 Forecast Sales of Pet Care by Category: Value 2018-2023
Table 16 Forecast Sales of Pet Food by Category: % Volume Growth 2018-2023
Table 17 Forecast Sales of Pet Care by Category: % Value Growth 2018-2023

DEFINITIONS

SOURCES

Summary 1 Research Sources

Pet Products in Peru

HEADLINES

PROSPECTS

Cat litter leads pet products

Pet owners looking after their pets are generating significant growth

High growth will continue but at lower rates than in past years

COMPETITIVE LANDSCAPE

Small independent veterinary clinics dominate pet products

Competitive landscape does not show variations

Manufacturers are using advertising directly to buyers

CATEGORY DATA

Table 18 Sales of Pet Products by Category: Value 2013-2018
Table 19 Sales of Pet Products by Category: % Value Growth 2013-2018
Table 20 Sales of Pet Healthcare by Type: % Value 2013-2018
Table 21 Sales of Other Pet Products by Type: % Value 2013-2018
Table 22 Forecast Sales of Pet Products by Category: Value 2018-2023
Table 23 Forecast Sales of Pet Products by Category: % Value Growth 2018-2023

Other Pet Food in Peru

HEADLINES

PROSPECTS

Most owners choose to feed their pets with fresh food

Traditional channel leads other pet food distribution

Limited forecast growth in other pets

COMPETITIVE LANDSCAPE

Locally produced brands lead other pet food

Lack of innovation in the category

Pack type is not relevant for most buyers

CATEGORY INDICATORS

Table 24 Other Pet Population 2013-2018

CATEGORY DATA

Table 25 Sales of Other Pet Food by Category: Volume 2013-2018
Table 26 Sales of Other Pet Food by Category: Value 2013-2018
Table 27 Sales of Other Pet Food by Category: % Volume Growth 2013-2018
Table 28 Sales of Other Pet Food by Category: % Value Growth 2013-2018
Table 29 LBN Brand Shares of Bird Food: % Value 2014-2017
Table 30 LBN Brand Shares of Fish Food: % Value 2014-2017
Table 31 LBN Brand Shares of Small Mammal/Reptile Food: % Value 2014-2017
Table 32 Forecast Sales of Other Pet Food by Category: Volume 2018-2023
Table 33 Forecast Sales of Other Pet Food by Category: Value 2018-2023
Table 34 Forecast Sales of Other Pet Food by Category: % Volume Growth 2018-2023
Table 35 Forecast Sales of Other Pet Food by Category: % Value Growth 2018-2023

Cat Food in Peru

HEADLINES

PROSPECTS

Manufacturers offer wet cat food with a variety of textures and flavours

The number of pet cats is increasing quickly

Cat treats have recently entered the market, and have significant potential

COMPETITIVE LANDSCAPE

More innovations are expected over the next years

Consumers prefer well recognised brands

Fierce competition from unpackaged products

CATEGORY INDICATORS

Table 36 Cat Owning Households: % Analysis 2013-2018
Table 37 Cat Population 2013-2018
Table 38 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2013-2018

CATEGORY DATA

Summary 2 Cat Food by Price Band 2018
Table 39 Sales of Cat Food by Category: Volume 2013-2018
Table 40 Sales of Cat Food by Category: Value 2013-2018
Table 41 Sales of Cat Food by Category: % Volume Growth 2013-2018
Table 42 Sales of Cat Food by Category: % Value Growth 2013-2018
Table 43 Sales of Premium Cat Food by Category: Value 2013-2018
Table 44 Sales of Premium Cat Food by Category: % Value Growth 2013-2018
Table 45 Sales of Dry Cat Food by Life-Cycle: % Value 2013-2018
Table 46 Sales of Wet Cat Food by Life-Cycle: % Value 2013-2018
Table 47 NBO Company Shares of Cat Food: % Value 2013-2017
Table 48 LBN Brand Shares of Cat Food: % Value 2014-2017
Table 49 LBN Brand Shares of Cat Treats: % Value 2014-2017
Table 50 Forecast Sales of Cat Food by Category: Volume 2018-2023
Table 51 Forecast Sales of Cat Food by Category: Value 2018-2023
Table 52 Forecast Sales of Cat Food by Category: % Volume Growth 2018-2023
Table 53 Forecast Sales of Cat Food by Category: % Value Growth 2018-2023

Dog Food in Peru

HEADLINES

PROSPECTS

Dog owners are switching from home-made food to packaged food

Population of small dogs is growing faster than the number of medium or large dogs

Wet dog food is increasing faster than dry alternatives

COMPETITIVE LANDSCAPE

Limited competition in dog treats

Consumers are mainly guided by price

Dog food is increasing its penetration in supermarkets and hypermarkets

CATEGORY INDICATORS

Table 54 Dog Owning Households: % Analysis 2013-2018
Table 55 Dog Population 2013-2018
Table 56 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2013-2018

CATEGORY DATA

Summary 3 Dog Food by Price Band 2018
Table 57 Sales of Dog Food by Category: Volume 2013-2018
Table 58 Sales of Dog Food by Category: Value 2013-2018
Table 59 Sales of Dog Food by Category: % Volume Growth 2013-2018
Table 60 Sales of Dog Food by Category: % Value Growth 2013-2018
Table 61 Sales of Premium Dog Food by Category: Value 2013-2018
Table 62 Sales of Premium Dog Food by Category: % Value Growth 2013-2018
Table 63 Sales of Dry Dog Food by Life-Cycle: % Value 2013-2018
Table 64 Sales of Wet Dog Food by Life-Cycle: % Value 2013-2018
Table 65 NBO Company Shares of Dog Food: % Value 2013-2017
Table 66 LBN Brand Shares of Dog Food: % Value 2014-2017
Table 67 LBN Brand Shares of Dog Treats: % Value 2014-2017
Table 68 Forecast Sales of Dog Food by Category: Volume 2018-2023
Table 69 Forecast Sales of Dog Food by Category: Value 2018-2023
Table 70 Forecast Sales of Dog Food by Category: % Volume Growth 2018-2023
Table 71 Forecast Sales of Dog Food by Category: % Value Growth 2018-2023

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Megatrends

Country Report

Pet Care in Peru

New Report Guarantee

Executive Summary

New Report Guarantee

Main driver in pet care is owners switching from home-made food to packaged food

Pet diets are based on dry products

Leading competitor uses low-cost strategy

Small independent veterinary clinics have a presence in all neighbourhoods

Pet care industry will continue growing

Samples

Overview

Why buy this report?

Samples: FAQs about samples

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Table of Contents

Pet Care in Peru

EXECUTIVE SUMMARY

Main driver in pet care is owners switching from home-made food to packaged food

Pet diets are based on dry products

Leading competitor uses low-cost strategy

Small independent veterinary clinics have a presence in all neighbourhoods

Pet care industry will continue growing

MARKET INDICATORS

MARKET DATA

DEFINITIONS

SOURCES

Pet Products in Peru

HEADLINES

PROSPECTS

Cat litter leads pet products

Pet owners looking after their pets are generating significant growth

High growth will continue but at lower rates than in past years

COMPETITIVE LANDSCAPE

Small independent veterinary clinics dominate pet products

Competitive landscape does not show variations

Manufacturers are using advertising directly to buyers

CATEGORY DATA

Other Pet Food in Peru

HEADLINES

PROSPECTS

Most owners choose to feed their pets with fresh food

Traditional channel leads other pet food distribution

Limited forecast growth in other pets

COMPETITIVE LANDSCAPE

Locally produced brands lead other pet food

Lack of innovation in the category

Pack type is not relevant for most buyers

CATEGORY INDICATORS

CATEGORY DATA

Cat Food in Peru

HEADLINES

PROSPECTS

Manufacturers offer wet cat food with a variety of textures and flavours

The number of pet cats is increasing quickly

Cat treats have recently entered the market, and have significant potential

COMPETITIVE LANDSCAPE

More innovations are expected over the next years

Consumers prefer well recognised brands

Fierce competition from unpackaged products

CATEGORY INDICATORS

CATEGORY DATA

Dog Food in Peru

HEADLINES

PROSPECTS

Dog owners are switching from home-made food to packaged food

Population of small dogs is growing faster than the number of medium or large dogs

Wet dog food is increasing faster than dry alternatives

COMPETITIVE LANDSCAPE

Limited competition in dog treats

Consumers are mainly guided by price

Dog food is increasing its penetration in supermarkets and hypermarkets

CATEGORY INDICATORS

CATEGORY DATA

Why buy this report?

Want to find out more about this report?

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