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Country Report

Pet Care in

Pet Care in Spain

Apr 2021

US$2,100

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Executive Summary

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COVID-19 impact on pet care

In the first trimester of 2021, Spain was still in partial lockdown with many differences in restrictions occurring across its regions. The persistence of business closures and the lack of tourist arrivals arising from the COVID-19 pandemic determine that a large part of the population is facing financially challenging times.

COVID-19 country impact

On 16 March 2020, the Spanish government announced the closure of its land borders, allowing only citizens, residents and other people with special circumstances to enter the country. Lockdown restrictions that were introduced from 15 March mandated the temporary closure of non-essential shops and businesses, including bars, restaurants, cafés, cinemas and commercial and retail businesses, with the government also announcing that it would take over private healthcare providers, if necessary.

Company response

In 2020 pet care registered rising sales for most major players in the market, eg Affinity Petcare and Nestlé Purina. The main challenges for manufacturers are coming from logistics and the supply of primary ingredients following the stockpiling effect in 2020, and the intense rise in demand for e-commerce.

Retailing shift

Pet shops and veterinary clinics are considered as providing essential services and have therefore never been closed during the health crisis. Nevertheless, vet clinics have had to postpone non-urgent visits, reducing the number of potential customers in their venues and in turn the purchasing of pet food and pet products through this channel.

What next for pet care?

In pet food, the dominant pet care category, volume sales growth is slowing down in 2021 and this dynamic is predicted to continue over the remainder of the forecast period, driven by slight falls in the pet population as Spaniards gradually spend more time outdoors and resume busier lifestyles. Meanwhile, value growth is expected to accelerate from 2022 onwards, driven by price inflation and an expansion of the offer of premium pet food.

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Pet Care Sample Report Sample Data Extraction

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Pet Care industry in Spain with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Pet Care industry in Spain, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Spain for free:

The Pet Care in Spain market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Pet Care in Spain?
What are the major brands in Spain?
How did the downturn affect pet care spending?
Which is the best-performing category within pet care?
Which is the fastest-growing pet food manufacturer?
How have pet specialists fared in recent years?
What are growth prospects for pet care in the next 5 years?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Pet Care market research database.

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Pet Care in Spain

EXECUTIVE SUMMARY

COVID-19 impact on pet care

COVID-19 country impact

Company response

Retailing shift

What next for pet care?

MARKET INDICATORS

Table 1 Pet Populations 2016-2021

MARKET DATA

Table 2 Sales of Pet Food by Category: Volume 2016-2021
Table 3 Sales of Pet Care by Category: Value 2016-2021
Table 4 Sales of Pet Food by Category: % Volume Growth 2016-2021
Table 5 Sales of Pet Care by Category: % Value Growth 2016-2021
Table 6 NBO Company Shares of Pet Food: % Value 2016-2020
Table 7 LBN Brand Shares of Pet Food: % Value 2017-2020
Table 8 NBO Company Shares of Dog and Cat Food: % Value 2016-2020
Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2017-2020
Table 10 Penetration of Private Label in Pet Care by Category: % Value 2016-2021
Table 11 Distribution of Pet Care by Format: % Value 2016-2021
Table 12 Distribution of Pet Care by Format and Category: % Value 2021
Table 13 Distribution of Dog and Cat Food by Format: % Value 2016-2021
Table 14 Distribution of Dog and Cat Food by Format and Category: % Value 2021
Table 15 Forecast Sales of Pet Food by Category: Volume 2021-2026
Table 16 Forecast Sales of Pet Care by Category: Value 2021-2026
Table 17 Forecast Sales of Pet Food by Category: % Volume Growth 2021-2026
Table 18 Forecast Sales of Pet Care by Category: % Value Growth 2021-2026

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 1 Research Sources

Dog Food in Spain

KEY DATA FINDINGS

2021 IMPACT

Pet humanisation and indulgence trends elevated by the health crisis

Lower-calorie and other healthier types of dog food on the rise

Smaller dogs increasingly preferred by Spaniards

RECOVERY AND OPPORTUNITIES

Recession set to work in favour of dog food, while an omnichannel approach will work best for players

Consumers to take greater care of both their own and their pets’ diets

Increasing quality of dog treats to be seen

CATEGORY INDICATORS

Table 19 Dog Owning Households: % Analysis 2016-2021
Table 20 Dog Population 2016-2021
Table 21 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2016-2021

CATEGORY DATA

Summary 2 Dog Food by Price Band 2021
Table 22 Sales of Dog Food by Category: Volume 2016-2021
Table 23 Sales of Dog Food by Category: Value 2016-2021
Table 24 Sales of Dog Food by Category: % Volume Growth 2016-2021
Table 25 Sales of Dog Food by Category: % Value Growth 2016-2021
Table 26 Sales of Dry Dog Food by Life-Cycle: % Value 2016-2021
Table 27 Sales of Wet Dog Food by Life-Cycle: % Value 2016-2021
Table 28 NBO Company Shares of Dog Food: % Value 2016-2020
Table 29 LBN Brand Shares of Dog Food: % Value 2017-2020
Table 30 LBN Brand Shares of Dog Treats and Mixers: % Value 2017-2020
Table 31 Distribution of Dog Food by Format: % Value 2016-2021
Table 32 Forecast Sales of Dog Food by Category: Volume 2021-2026
Table 33 Forecast Sales of Dog Food by Category: Value 2021-2026
Table 34 Forecast Sales of Dog Food by Category: % Volume Growth 2021-2026
Table 35 Forecast Sales of Dog Food by Category: % Value Growth 2021-2026

Cat Food in Spain

KEY DATA FINDINGS

2021 IMPACT

Owners investing more in their cats’ health with indulgence increasing too

Less active cat population leads to rising need to prevent overweight

Shares continue to fluctuate as Spain’s economy contracts once more

RECOVERY AND OPPORTUNITIES

Cat food value sales set to grow more rapidly as recession eases

Human dietary trends to reflect more closely in cat food

Potential for greater impulse purchases in the long term

CATEGORY INDICATORS

Table 36 Cat Owning Households: % Analysis 2016-2021
Table 37 Cat Population 2016-2021
Table 38 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2016-2021

CATEGORY DATA

Summary 3 Cat Food by Price Band 2021
Table 39 Sales of Cat Food by Category: Volume 2016-2021
Table 40 Sales of Cat Food by Category: Value 2016-2021
Table 41 Sales of Cat Food by Category: % Volume Growth 2016-2021
Table 42 Sales of Cat Food by Category: % Value Growth 2016-2021
Table 43 Sales of Dry Cat Food by Life-Cycle: % Value 2016-2021
Table 44 Sales of Wet Cat Food by Life-Cycle: % Value 2016-2021
Table 45 NBO Company Shares of Cat Food: % Value 2016-2020
Table 46 LBN Brand Shares of Cat Food: % Value 2017-2020
Table 47 LBN Brand Shares of Cat Treats and Mixers: % Value 2017-2020
Table 48 Distribution of Cat Food by Format: % Value 2016-2021
Table 49 Forecast Sales of Cat Food by Category: Volume 2021-2026
Table 50 Forecast Sales of Cat Food by Category: Value 2021-2026
Table 51 Forecast Sales of Cat Food by Category: % Volume Growth 2021-2026
Table 52 Forecast Sales of Cat Food by Category: % Value Growth 2021-2026

Other Pet Food in Spain

KEY DATA FINDINGS

2021 IMPACT

Home seclusion sees demand for other pet food pick up mildly

Small mammal ownership continues to increase

Bob Martin out in front

RECOVERY AND OPPORTUNITIES

Sales momentum set to fade as health crisis eases

Walls closing in on growth potential for other pet food

Leveraging health and wellness could prove fruitful

CATEGORY INDICATORS

Table 53 Other Pet Population 2016-2021

CATEGORY DATA

Table 54 Sales of Other Pet Food by Category: Volume 2016-2021
Table 55 Sales of Other Pet Food by Category: Value 2016-2021
Table 56 Sales of Other Pet Food by Category: % Volume Growth 2016-2021
Table 57 Sales of Other Pet Food by Category: % Value Growth 2016-2021
Table 58 LBN Brand Shares of Bird Food: % Value 2017-2020
Table 59 LBN Brand Shares of Fish Food: % Value 2017-2020
Table 60 LBN Brand Shares of Small Mammal/Reptile Food: % Value 2017-2020
Table 61 Distribution of Other Pet Food by Format: % Value 2016-2021
Table 62 Forecast Sales of Other Pet Food by Category: Volume 2021-2026
Table 63 Forecast Sales of Other Pet Food by Category: Value 2021-2026
Table 64 Forecast Sales of Other Pet Food by Category: % Volume Growth 2021-2026
Table 65 Forecast Sales of Other Pet Food by Category: % Value Growth 2021-2026

Pet Products in Spain

KEY DATA FINDINGS

2021 IMPACT

Spaniards spending more on their pets as pandemic strengthens humanisation

NPD continues to evolve around family-member status of pets

Química’s lead strengthened by its key role in pet healthcare

RECOVERY AND OPPORTUNITIES

Bright outlook for pet products

Pet healthcare to again lead value sales growth

Preference for smaller pets to drive up sales performance

CATEGORY DATA

Table 66 Sales of Pet Products by Category: Value 2016-2021
Table 67 Sales of Pet Products by Category: % Value Growth 2016-2021
Table 68 Sales of Pet Healthcare by Type: % Value 2016-2021
Table 69 Sales of Other Pet Products by Type: % Value 2016-2021
Table 70 NBO Company Shares of Pet Products: % Value 2016-2020
Table 71 LBN Brand Shares of Pet Products: % Value 2017-2020
Table 72 Distribution of Pet Products by Format: % Value 2016-2021
Table 73 Forecast Sales of Pet Products by Category: Value 2021-2026
Table 74 Forecast Sales of Pet Products by Category: % Value Growth 2021-2026

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Megatrends

Country Report

Pet Care in Spain

New Report Guarantee

Executive Summary

New Report Guarantee

COVID-19 impact on pet care

COVID-19 country impact

Company response

Retailing shift

What next for pet care?

Samples

Overview

Why buy this report?

Samples: FAQs about samples

Want to find out more about this report?

Table of Contents

Pet Care in Spain

EXECUTIVE SUMMARY

COVID-19 impact on pet care

COVID-19 country impact

Company response

Retailing shift

What next for pet care?

MARKET INDICATORS

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Dog Food in Spain

KEY DATA FINDINGS

2021 IMPACT

Pet humanisation and indulgence trends elevated by the health crisis

Lower-calorie and other healthier types of dog food on the rise

Smaller dogs increasingly preferred by Spaniards

RECOVERY AND OPPORTUNITIES

Recession set to work in favour of dog food, while an omnichannel approach will work best for players

Consumers to take greater care of both their own and their pets’ diets

Increasing quality of dog treats to be seen

CATEGORY INDICATORS

CATEGORY DATA

Cat Food in Spain

KEY DATA FINDINGS

2021 IMPACT

Owners investing more in their cats’ health with indulgence increasing too

Less active cat population leads to rising need to prevent overweight

Shares continue to fluctuate as Spain’s economy contracts once more

RECOVERY AND OPPORTUNITIES

Cat food value sales set to grow more rapidly as recession eases

Human dietary trends to reflect more closely in cat food

Potential for greater impulse purchases in the long term

CATEGORY INDICATORS

CATEGORY DATA

Other Pet Food in Spain

KEY DATA FINDINGS

2021 IMPACT

Home seclusion sees demand for other pet food pick up mildly

Small mammal ownership continues to increase

Bob Martin out in front

RECOVERY AND OPPORTUNITIES

Sales momentum set to fade as health crisis eases

Walls closing in on growth potential for other pet food

Leveraging health and wellness could prove fruitful

CATEGORY INDICATORS

CATEGORY DATA

Pet Products in Spain

KEY DATA FINDINGS

2021 IMPACT

Spaniards spending more on their pets as pandemic strengthens humanisation

NPD continues to evolve around family-member status of pets

Química’s lead strengthened by its key role in pet healthcare

RECOVERY AND OPPORTUNITIES

Bright outlook for pet products

Pet healthcare to again lead value sales growth

Preference for smaller pets to drive up sales performance

CATEGORY DATA

Why buy this report?

Want to find out more about this report?

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