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Country Report

Pet Care in

Pet Care in Hong Kong, China

Apr 2019

US$2,100

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Executive Summary

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Continuous humanisation in product development

With growing concerns about maintaining a healthy coat and skin, owners are spending more time and resources on grooming services for their pets. Just like humans when they are being pampered, the list of services for pets is getting longer and longer – including ear cleansing, fur removal, nail trimming, paw cleaning, coat clipping and styling, hand finishing etc.

Green veganism pet food is a fading trend

There had been a notable trend towards vegetarian pet food in the local market in the previous year, which has, however, come to an abrupt halt in the current year. Many vegetarians and vegans feed their companion animals on a meatless diet.

Grain-free wet food

Gluten is a very common protein, which could easily cause intestinal problems in pets and affect the absorption of nutrition. Grain-free recipes aim to provide pets with hypoallergenic formula and a more balanced nutrition intake.

Increasing sales potential from tourists from mainland China

There are signs of premiumisation in the pet care market in mainland China, and with consumers there showing a distrust of the local supply chain of pet products, this could be good news for the Hong Kong pet care market. For example, Q-pets established an online shop on Taobao (Chinese version of eBay) and sells products featuring natural ingredients or overseas brands that do not have direct sales in mainland China.

Tendency towards smaller pet sizes

Urban lifestyles are driving the trend towards cats and smaller dogs, with both animal types pointing to huge potential for pet food to deliver higher margins. Although smaller-sized pets consume less, this also makes them the perfect target market for luxurious single-serve pouches, cans and trays of wet food, reflecting exactly the current market trend in the local pet care market.

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Pet Care Sample Report Sample Data Extraction

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Pet Care industry in Hong Kong, China with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Pet Care industry in Hong Kong, China, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Hong Kong, China for free:

The Pet Care in Hong Kong, China market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Pet Care in Hong Kong, China?
What are the major brands in Hong Kong, China?
How did the downturn affect pet care spending?
Which is the best-performing category within pet care?
Which is the fastest-growing pet food manufacturer?
How have pet specialists fared in recent years?
What are growth prospects for pet care in the next 5 years?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Pet Care market research database.

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Pet Care in Hong Kong, China

EXECUTIVE SUMMARY

Continuous humanisation in product development

Green veganism pet food is a fading trend

Grain-free wet food

Increasing sales potential from tourists from mainland China

Tendency towards smaller pet sizes

MARKET INDICATORS

Table 1 Pet Populations 2014-2019

MARKET DATA

Table 2 Sales of Pet Food by Category: Volume 2014-2019
Table 3 Sales of Pet Care by Category: Value 2014-2019
Table 4 Sales of Pet Food by Category: % Volume Growth 2014-2019
Table 5 Sales of Pet Care by Category: % Value Growth 2014-2019
Table 6 NBO Company Shares of Pet Food: % Value 2014-2018
Table 7 LBN Brand Shares of Pet Food: % Value 2015-2018
Table 8 NBO Company Shares of Dog and Cat Food: % Value 2014-2018
Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2015-2018
Table 10 Penetration of Private Label in Pet Care by Category: % Value 2014-2019
Table 11 Distribution of Pet Care by Format: % Value 2014-2019
Table 12 Distribution of Pet Care by Format and Category: % Value 2019
Table 13 Distribution of Dog and Cat Food by Format: % Value 2014-2019
Table 14 Distribution of Dog and Cat Food by Format and Category: % Value 2019
Table 15 Forecast Sales of Pet Food by Category: Volume 2019-2024
Table 16 Forecast Sales of Pet Care by Category: Value 2019-2024
Table 17 Forecast Sales of Pet Food by Category: % Volume Growth 2019-2024
Table 18 Forecast Sales of Pet Care by Category: % Value Growth 2019-2024

DEFINITIONS

SOURCES

Summary 1 Research Sources

Cat Food in Hong Kong, China

HEADLINES

PROSPECTS

Natural and organic products see strong growth

Awareness of water consumption as preventive action against illness

Increasing percentage of cats per household

COMPETITIVE LANDSCAPE

Rise of the local concept and niche brands

Decreasing share of prescription veterinary diet products

CATEGORY INDICATORS

Table 19 Cat Owning Households: % Analysis 2014-2019
Table 20 Cat Population 2014-2019
Table 21 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2014-2019

CATEGORY DATA

Summary 2 Cat Food by Price Band
Table 22 Sales of Cat Food by Category: Volume 2014-2019
Table 23 Sales of Cat Food by Category: Value 2014-2019
Table 24 Sales of Cat Food by Category: % Volume Growth 2014-2019
Table 25 Sales of Cat Food by Category: % Value Growth 2014-2019
Table 26 Sales of Dry Cat Food by Life-Cycle: % Value 2014-2018
Table 27 Sales of Wet Cat Food by Life-Cycle: % Value 2014-2018
Table 28 NBO Company Shares of Cat Food: % Value 2014-2018
Table 29 LBN Brand Shares of Cat Food: % Value 2015-2018
Table 30 LBN Brand Shares of Cat Treats: % Value 2015-2018
Table 31 Distribution of Cat Food by Format: % Value 2014-2019
Table 32 Forecast Sales of Cat Food by Category: Volume 2019-2024
Table 33 Forecast Sales of Cat Food by Category: Value 2019-2024
Table 34 Forecast Sales of Cat Food by Category: % Volume Growth 2019-2024
Table 35 Forecast Sales of Cat Food by Category: % Value Growth 2019-2024

Dog Food in Hong Kong, China

HEADLINES

PROSPECTS

Dental chews derived from grain-free ingredients gaining popularity in dog treats

The rise of home-made dog food

Slowing growth in the dog population

COMPETITIVE LANDSCAPE

Nestlé moves towards natural recipes in dog food

Blurring of mid-priced and premium dog food

Simplified offerings in dog food

CATEGORY INDICATORS

Table 36 Dog Owning Households: % Analysis 2014-2019
Table 37 Dog Population 2014-2019
Table 38 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2014-2019

CATEGORY DATA

Summary 3 Dog Food by Price Band
Table 39 Sales of Dog Food by Category: Volume 2014-2019
Table 40 Sales of Dog Food by Category: Value 2014-2019
Table 41 Sales of Dog Food by Category: % Volume Growth 2014-2019
Table 42 Sales of Dog Food by Category: % Value Growth 2014-2019
Table 43 Sales of Dry Dog Food by Life-Cycle: % Value 2014-2018
Table 44 Sales of Wet Dog Food by Life-Cycle: % Value 2014-2018
Table 45 NBO Company Shares of Dog Food: % Value 2014-2018
Table 46 LBN Brand Shares of Dog Food: % Value 2015-2018
Table 47 LBN Brand Shares of Dog Treats: % Value 2015-2018
Table 48 Distribution of Dog Food by Format: % Value 2014-2019
Table 49 Forecast Sales of Dog Food by Category: Volume 2019-2024
Table 50 Forecast Sales of Dog Food by Category: Value 2019-2024
Table 51 Forecast Sales of Dog Food by Category: % Volume Growth 2019-2024
Table 52 Forecast Sales of Dog Food by Category: % Value Growth 2019-2024

Other Pet Food in Hong Kong, China

HEADLINES

PROSPECTS

Increasing general interest in small mammals/reptiles

Uncertain factors in terms of future regulation and legislation

Feeding wild birds

COMPETITIVE LANDSCAPE

Limited information available in physical stores or online

Less segmentation in terms of pricing

Home-made recipes become an option

CATEGORY INDICATORS

Table 53 Other Pet Population 2014-2019

CATEGORY DATA

Table 54 Sales of Other Pet Food by Category: Volume 2014-2019
Table 55 Sales of Other Pet Food by Category: Value 2014-2019
Table 56 Sales of Other Pet Food by Category: % Volume Growth 2014-2019
Table 57 Sales of Other Pet Food by Category: % Value Growth 2014-2019
Table 58 LBN Brand Shares of Bird Food: % Value 2015-2018
Table 59 LBN Brand Shares of Fish Food: % Value 2015-2018
Table 60 LBN Brand Shares of Small Mammal/Reptile Food: % Value 2015-2018
Table 61 Distribution of Other Pet Food by Format: % Value 2014-2019
Table 62 Forecast Sales of Other Pet Food by Category: Volume 2019-2024
Table 63 Forecast Sales of Other Pet Food by Category: Value 2019-2024
Table 64 Forecast Sales of Other Pet Food by Category: % Volume Growth 2019-2024
Table 65 Forecast Sales of Other Pet Food by Category: % Value Growth 2019-2024

Pet Products in Hong Kong, China

HEADLINES

PROSPECTS

High-tech pet products

Organic gaining prominence

Partnership with pet-friendly associations

COMPETITIVE LANDSCAPE

Fragmented nature of pet products difficult to change

Education comes first in creating awareness

Strong growth in cat care products

CATEGORY DATA

Table 66 Sales of Pet Products by Category: Value 2014-2019
Table 67 Sales of Pet Products by Category: % Value Growth 2014-2019
Table 68 Sales of Pet Healthcare by Type: % Value 2014-2019
Table 69 Sales of Other Pet Products by Type: % Value 2014-2019
Table 70 NBO Company Shares of Pet Products: % Value 2014-2018
Table 71 LBN Brand Shares of Pet Products: % Value 2015-2018
Table 72 Distribution of Pet Products by Format: % Value 2014-2019
Table 73 Forecast Sales of Pet Products by Category: Value 2019-2024
Table 74 Forecast Sales of Pet Products by Category: % Value Growth 2019-2024

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Country Report

Pet Care in Hong Kong, China

New Report Guarantee

Executive Summary

New Report Guarantee

Continuous humanisation in product development

Green veganism pet food is a fading trend

Grain-free wet food

Increasing sales potential from tourists from mainland China

Tendency towards smaller pet sizes

Samples

Overview

Why buy this report?

Samples: FAQs about samples

Want to find out more about this report?

Table of Contents

Pet Care in Hong Kong, China

EXECUTIVE SUMMARY

Continuous humanisation in product development

Green veganism pet food is a fading trend

Grain-free wet food

Increasing sales potential from tourists from mainland China

Tendency towards smaller pet sizes

MARKET INDICATORS

MARKET DATA

DEFINITIONS

SOURCES

Cat Food in Hong Kong, China

HEADLINES

PROSPECTS

Natural and organic products see strong growth

Awareness of water consumption as preventive action against illness

Increasing percentage of cats per household

COMPETITIVE LANDSCAPE

Rise of the local concept and niche brands

Decreasing share of prescription veterinary diet products

CATEGORY INDICATORS

CATEGORY DATA

Dog Food in Hong Kong, China

HEADLINES

PROSPECTS

Dental chews derived from grain-free ingredients gaining popularity in dog treats

The rise of home-made dog food

Slowing growth in the dog population

COMPETITIVE LANDSCAPE

Nestlé moves towards natural recipes in dog food

Blurring of mid-priced and premium dog food

Simplified offerings in dog food

CATEGORY INDICATORS

CATEGORY DATA

Other Pet Food in Hong Kong, China

HEADLINES

PROSPECTS

Increasing general interest in small mammals/reptiles

Uncertain factors in terms of future regulation and legislation

Feeding wild birds

COMPETITIVE LANDSCAPE

Limited information available in physical stores or online

Less segmentation in terms of pricing

Home-made recipes become an option

CATEGORY INDICATORS

CATEGORY DATA

Pet Products in Hong Kong, China

HEADLINES

PROSPECTS

High-tech pet products

Organic gaining prominence

Partnership with pet-friendly associations

COMPETITIVE LANDSCAPE

Fragmented nature of pet products difficult to change

Education comes first in creating awareness

Strong growth in cat care products

CATEGORY DATA

Why buy this report?

Want to find out more about this report?

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