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Country Report

Pet Care in

Pet Care in Hong Kong, China

38 pages, May 2018

US$2,100

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Humanisation in product development

Beauty products remain a strong focus, as more luxury grooming services are available, and owners are paying more attention to the condition of pets’ skin and fur. The rise of paw balm for moisturising and softening flaky skin feature is an example.

Recreational chews made from poultry or plants

Novelty and innovation is one of the strongest strategies to attract consumers to generate long-term revenue, rather than just revamping packaging. Manufacturers have been launching a number of new dog treats which aim to offer natural benefits and functionality without adding extra chemicals.

Veganism or ancestral diet

Veganism has become a trend in Hong Kong, causing consumers to reconsider their eating habits, such as unnecessary meat consumption, and educating the public to focus on their inner health, starting with their diet. Vegetarian and vegan diets also imply the idea of sustainable farming and how humans can reduce their dependence on meat, and also reduce inhumane practices in livestock production.

Dehydrated food compared to freeze-dried

Consumers nowadays are paying more attention to what they are consuming or buying, due to the vast amount of information available online, enabling easy comparison between products and brands. Manufacturers have already stepped up their game through implementing state-of-the-art technology in production, aiming to preserve the nutritional content from the raw materials of pet food.

Unique add-on ingredients to enhance the appetite

Food boosters and enhancers are also changing feeding for cats, which tend to be picky regarding the taste and texture of food. Most of these boosters are intended to relieve health conditions like inflammatory bowel disease (IBD), diarrhoea and low immunity.

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Pet Care Sample Report Sample Data Extraction

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Pet Care industry in Hong Kong, China with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Pet Care industry in Hong Kong, China, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Hong Kong, China for free:

The Pet Care in Hong Kong, China market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Pet Care in Hong Kong, China?
What are the major brands in Hong Kong, China?
How did the downturn affect pet care spending?
Which is the best-performing category within pet care?
Which is the fastest-growing pet food manufacturer?
How have pet specialists fared in recent years?
What are growth prospects for pet care in the next 5 years?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Pet Care market research database.

Want to find out more about this report?

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Pet Care in Hong Kong, China

EXECUTIVE SUMMARY

Humanisation in product development

Recreational chews made from poultry or plants

Veganism or ancestral diet

Dehydrated food compared to freeze-dried

Unique add-on ingredients to enhance the appetite

MARKET INDICATORS

Table 1 Pet Populations 2013-2018

MARKET DATA

Table 2 Sales of Pet Food by Category: Volume 2013-2018
Table 3 Sales of Pet Care by Category: Value 2013-2018
Table 4 Sales of Pet Food by Category: % Volume Growth 2013-2018
Table 5 Sales of Pet Care by Category: % Value Growth 2013-2018
Table 6 NBO Company Shares of Pet Food: % Value 2013-2017
Table 7 LBN Brand Shares of Pet Food: % Value 2014-2017
Table 8 NBO Company Shares of Dog and Cat Food: % Value 2013-2017
Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2014-2017
Table 10 Penetration of Private Label in Pet Care by Category: % Value 2013-2017
Table 11 Distribution of Pet Care by Format: % Value 2013-2018
Table 12 Distribution of Pet Care by Format and Category: % Value 2018
Table 13 Distribution of Dog and Cat Food by Format: % Value 2013-2018
Table 14 Distribution of Dog and Cat Food by Format and Category: % Value 2018
Table 15 Forecast Sales of Pet Food by Category: Volume 2018-2023
Table 16 Forecast Sales of Pet Care by Category: Value 2018-2023
Table 17 Forecast Sales of Pet Food by Category: % Volume Growth 2018-2023
Table 18 Forecast Sales of Pet Care by Category: % Value Growth 2018-2023

DEFINITIONS

SOURCES

Summary 1 Research Sources

Pet Products in Hong Kong, China

HEADLINES

PROSPECTS

Humanisation influences understanding of pets’ needs

Demand for natural remedies instead of synthetic chemicals

Greater presence on the internet than in bricks-and-mortar stores

COMPETITIVE LANDSCAPE

Fragmented market characterised by seasonality

Tasty dietary supplements replacing indulgent snacks

Strong growth in cat litter

CATEGORY DATA

Table 19 Sales of Pet Products by Category: Value 2013-2018
Table 20 Sales of Pet Products by Category: % Value Growth 2013-2018
Table 21 Sales of Pet Healthcare by Type: % Value 2013-2018
Table 22 Sales of Other Pet Products by Type: % Value 2013-2018
Table 23 Forecast Sales of Pet Products by Category: Value 2018-2023
Table 24 Forecast Sales of Pet Products by Category: % Value Growth 2018-2023

Cat Food in Hong Kong, China

HEADLINES

PROSPECTS

Including health and wellness elements in meals

Shift from prescription pet diets to niche brands

Rising attention to wet cat food for preventive action

COMPETITIVE LANDSCAPE

Large incumbent players still dominate over artisanal brands

Companies build brand equity through personalisation

CATEGORY INDICATORS

Table 25 Cat Owning Households: % Analysis 2013-2018
Table 26 Cat Population 2013-2018
Table 27 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2013-2018

CATEGORY DATA

Summary 2 Cat Food by Price Band 2019
Table 28 Sales of Cat Food by Category: Volume 2013-2018
Table 29 Sales of Cat Food by Category: Value 2013-2018
Table 30 Sales of Cat Food by Category: % Volume Growth 2013-2018
Table 31 Sales of Cat Food by Category: % Value Growth 2013-2018
Table 32 Sales of Premium Cat Food by Category: Value 2013-2018
Table 33 Sales of Premium Cat Food by Category: % Value Growth 2013-2018
Table 34 Sales of Dry Cat Food by Life-Cycle: % Value 2013-2018
Table 35 Sales of Wet Cat Food by Life-Cycle: % Value 2013-2018
Table 36 NBO Company Shares of Cat Food: % Value 2013-2017
Table 37 LBN Brand Shares of Cat Food: % Value 2014-2017
Table 38 LBN Brand Shares of Cat Treats: % Value 2014-2017
Table 39 Forecast Sales of Cat Food by Category: Volume 2018-2023
Table 40 Forecast Sales of Cat Food by Category: Value 2018-2023
Table 41 Forecast Sales of Cat Food by Category: % Volume Growth 2018-2023
Table 42 Forecast Sales of Cat Food by Category: % Value Growth 2018-2023

Dog Food in Hong Kong, China

HEADLINES

PROSPECTS

Recreational chews in dog treats derived from poultry or other animals

Vegan versus biologically appropriate dog food

Freeze-dried and dehydrated dog food competing with traditional kibble

COMPETITIVE LANDSCAPE

Flat growth in the dog population will hamper sales growth

Premiumisation in mid-priced dog food

Rise in home-made-style or freshly prepared dog food

CATEGORY INDICATORS

Table 43 Dog Owning Households: % Analysis 2013-2018
Table 44 Dog Population 2013-2018
Table 45 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2013-2018

CATEGORY DATA

Summary 3 Dog Food by Price Band 2018
Table 46 Sales of Dog Food by Category: Volume 2013-2018
Table 47 Sales of Dog Food by Category: Value 2013-2018
Table 48 Sales of Dog Food by Category: % Volume Growth 2013-2018
Table 49 Sales of Dog Food by Category: % Value Growth 2013-2018
Table 50 Sales of Premium Dog Food by Category: Value 2013-2018
Table 51 Sales of Premium Dog Food by Category: % Value Growth 2013-2018
Table 52 Sales of Dry Dog Food by Life-Cycle: % Value 2013-2018
Table 53 Sales of Wet Dog Food by Life-Cycle: % Value 2013-2018
Table 54 NBO Company Shares of Dog Food: % Value 2013-2017
Table 55 LBN Brand Shares of Dog Food: % Value 2014-2017
Table 56 LBN Brand Shares of Dog Treats: % Value 2014-2017
Table 57 Forecast Sales of Dog Food by Category: Volume 2018-2023
Table 58 Forecast Sales of Dog Food by Category: Value 2018-2023
Table 59 Forecast Sales of Dog Food by Category: % Volume Growth 2018-2023
Table 60 Forecast Sales of Dog Food by Category: % Value Growth 2018-2023

Other Pet Food in Hong Kong, China

HEADLINES

PROSPECTS

Plummeting bird population

Health and wellness ingredients increasingly popular in hay

Dehydrated vegetables in small mammal food

COMPETITIVE LANDSCAPE

Limited information available on packaging or online

Co-existence of big players and niche brands

New brands enter

CATEGORY INDICATORS

Table 61 Other Pet Population 2013-2018

CATEGORY DATA

Table 62 Sales of Other Pet Food by Category: Volume 2013-2018
Table 63 Sales of Other Pet Food by Category: Value 2013-2018
Table 64 Sales of Other Pet Food by Category: % Volume Growth 2013-2018
Table 65 Sales of Other Pet Food by Category: % Value Growth 2013-2018
Table 66 LBN Brand Shares of Bird Food: % Value 2014-2017
Table 67 LBN Brand Shares of Fish Food: % Value 2014-2017
Table 68 LBN Brand Shares of Small Mammal/Reptile Food: % Value 2014-2017
Table 69 Forecast Sales of Other Pet Food by Category: Volume 2018-2023
Table 70 Forecast Sales of Other Pet Food by Category: Value 2018-2023
Table 71 Forecast Sales of Other Pet Food by Category: % Volume Growth 2018-2023
Table 72 Forecast Sales of Other Pet Food by Category: % Value Growth 2018-2023

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Megatrends

Country Report

Pet Care in Hong Kong, China

New Report Guarantee

Executive Summary

New Report Guarantee

Humanisation in product development

Recreational chews made from poultry or plants

Veganism or ancestral diet

Dehydrated food compared to freeze-dried

Unique add-on ingredients to enhance the appetite

Samples

Overview

Why buy this report?

Samples: FAQs about samples

Want to find out more about this report?

Table of Contents

Pet Care in Hong Kong, China

EXECUTIVE SUMMARY

Humanisation in product development

Recreational chews made from poultry or plants

Veganism or ancestral diet

Dehydrated food compared to freeze-dried

Unique add-on ingredients to enhance the appetite

MARKET INDICATORS

MARKET DATA

DEFINITIONS

SOURCES

Pet Products in Hong Kong, China

HEADLINES

PROSPECTS

Humanisation influences understanding of pets’ needs

Demand for natural remedies instead of synthetic chemicals

Greater presence on the internet than in bricks-and-mortar stores

COMPETITIVE LANDSCAPE

Fragmented market characterised by seasonality

Tasty dietary supplements replacing indulgent snacks

Strong growth in cat litter

CATEGORY DATA

Cat Food in Hong Kong, China

HEADLINES

PROSPECTS

Including health and wellness elements in meals

Shift from prescription pet diets to niche brands

Rising attention to wet cat food for preventive action

COMPETITIVE LANDSCAPE

Large incumbent players still dominate over artisanal brands

Companies build brand equity through personalisation

CATEGORY INDICATORS

CATEGORY DATA

Dog Food in Hong Kong, China

HEADLINES

PROSPECTS

Recreational chews in dog treats derived from poultry or other animals

Vegan versus biologically appropriate dog food

Freeze-dried and dehydrated dog food competing with traditional kibble

COMPETITIVE LANDSCAPE

Flat growth in the dog population will hamper sales growth

Premiumisation in mid-priced dog food

Rise in home-made-style or freshly prepared dog food

CATEGORY INDICATORS

CATEGORY DATA

Other Pet Food in Hong Kong, China

HEADLINES

PROSPECTS

Plummeting bird population

Health and wellness ingredients increasingly popular in hay

Dehydrated vegetables in small mammal food

COMPETITIVE LANDSCAPE

Limited information available on packaging or online

Co-existence of big players and niche brands

New brands enter

CATEGORY INDICATORS

CATEGORY DATA

Why buy this report?

Want to find out more about this report?

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